Push Gaming, a renowned game developer, has expanded its presence in the Netherlands by partnering with JOI Gaming’s Jacks.NL, a prominent brand in the country. This collaboration underscores Push Gaming’s strategic growth initiatives in regulated markets, reflecting its commitment to establishing a global footprint. The acquisition of Push Gaming by LeoVegas Group further bolsters the developer’s capabilities and offerings, ensuring its position as an industry leader.
Fiona Hickey’s Insights:
Fiona Hickey, Director of New Business and Markets at Push Gaming, expressed enthusiasm about the partnership with Jacks.NL, emphasizing its significance in the Dutch gaming landscape. She stated, “JOI Gaming’s Jacks.NL is a fantastic brand for us to go live with, being one of the biggest and best in the country. It’s a further sign of our continued growth in the Netherlands, a key territory for us, which is mirroring our strategy in regulated markets globally. These are exciting times for Push Gaming, armed with a growing catalogue of incredible slots; we’re partnering with tier-one operators in more markets than ever. 2023 is set to finish with a flourish.”
LeoVegas Group’s Acquisition:
LeoVegas Group, a subsidiary of MGM Resorts International, acquired Push Gaming, ensuring the retention of all Push Gaming employees and allowing the developer to operate under its existing name. Push Gaming now functions as an entity within LeoVegas, with Co-Founders Winston Lee and James Marshal continuing their roles as COO and CEO, respectively. LeoVegas plans to provide proprietary technology to support Push Gaming’s game development.
Push Gaming’s Portfolio:
Push Gaming’s extensive portfolio includes titles such as Goat Getter, Rat King, Razor Returns, Crystal Catcher, Dino PD, and Wild Swarm. The company’s commitment to expanding its offerings to new players and markets aligns with its strategy of becoming an industry leader. Recent partnerships, including entry into the Greek gaming market with Kaizen Gaming, have further expanded Push Gaming’s reach, introducing Greek players to engaging games like Goat Getter, Fish ‘N’ Nudge, Rat King, and more.
Push Gaming’s collaboration with JOI Gaming’s Jacks.NL marks another milestone in the developer’s expansion efforts, particularly in the Netherlands. With the backing of LeoVegas Group, Push Gaming is well-positioned to provide innovative and entertaining games to players across various markets. The company’s dedication to growth and excellence in game development solidifies its reputation as a leader in the gaming industry.