PointsBet, a prominent sports betting operator, has introduced its new horse racing product, “PointsBet Racing,” in preparation for the Triple Crown series. The app is now accessible in 25 states across the United States. Powered by 1/ST Technology, PointsBet Racing offers access to 180 tracks globally, including the US, UK, Ireland, Hong Kong, Japan, and Australia.
PointsBet Racing: A New Horse Racing Experience:
PointsBet has unveiled its latest offering, “PointsBet Racing,” a horse racing product designed to cater to the American market.
The application is live in 25 US states and is powered by 1/ST Technology, providing seamless access to horse racing action from 180 tracks worldwide.
This diverse range of tracks spans various countries, including the United States, the United Kingdom, Ireland, Hong Kong, Japan, and Australia.
PointsBet Racing is set to provide a comprehensive user experience by offering a range of features:
Live Streaming: Users can enjoy real-time horse racing action from the comfort of their mobile devices.
Single-User Account Sign-On: Convenient access through a unified account for a seamless betting experience.
Link Integration: Integration with PointsBet’s existing digital products, creating a cohesive betting ecosystem.
Statistical Insights: Access to essential racing statistics to inform betting decisions.
User Education Tools: New users can benefit from educational resources to get acquainted with horse racing.
PointsBet’s Expansion and the US Horse Racing Market:
Johnny Aitken, CEO of PointsBet USA, expressed optimism about the potential of the US horse racing market, emphasizing its significance as an engagement channel alongside traditional sports.
PointsBet aims to replicate its success in established global betting markets, where horse racing holds a substantial presence.
The launch of PointsBet Racing aligns with the operator’s strategy to diversify its product portfolio and tap into the evolving horse racing landscape in the United States.
Accreditation under RG Check Program:
PointsBet USA and PointsBet Canada have received accreditation under the RG Check program, an initiative by the Responsible Gambling Council (RGC). This program emphasizes responsible gaming practices within the industry.
Industry-Led Responsible Gaming Coalition:
In collaboration with other industry leaders, PointsBet has joined an unnamed coalition of online gaming operators dedicated to fostering responsible gaming standards.
This coalition, which already includes Bally’s, BetMGM, DraftKings, Entain, FanDuel, and MGM Resorts International, has outlined 12 responsible gaming principles.
These principles will undergo external review by a panel of experts to guide future responsible gaming endeavors within the industry.
PointsBet’s introduction of PointsBet Racing is a strategic move that signifies the operator’s commitment to diversifying its product offerings and expanding into the US horse racing market. With features such as live streaming and educational tools, PointsBet Racing aims to engage horse racing enthusiasts and contribute to the growth of online horse racing in the United States. Moreover, PointsBet’s participation in the responsible gaming coalition demonstrates its dedication to promoting responsible gaming practices within the industry.