Mr Vegas, a prominent casino brand owned by gaming operator Videoslots, continues to broaden its sponsorship portfolio by announcing its sponsorship of the World Seniors Snooker (WSS) tournament, the Snooker 900. This strategic sponsorship further strengthens Mr Vegas’s presence in the sports and entertainment industry, following recent partnerships with West Bromwich Albion and the Professional Darts Corporation (PDC). The WSS Snooker 900 event is set to be broadcast exclusively on Channel 5 during the festive season, featuring legendary snooker players in an exciting quick-fire round-robin format.
The WSS Snooker 900 Event:
The WSS Snooker 900 event is scheduled for December 29th at Epsom Racecourse. This unique snooker tournament promises to bring together iconic snooker legends, including Stephen Hendry and Jimmy White, to compete in a fast-paced round-robin format. The top two players from each group will advance to the knockout stages. Channel 5 in the UK will exclusively broadcast the event, enhancing its visibility and reach.
Mr Vegas’s Expanding Outreach:
Mr Vegas’s sponsorship of the WSS Snooker 900 event is part of its broader strategy to extend its outreach in the UK. The UK serves as a vital market for Mr Vegas, and this sponsorship aligns with the brand’s commitment to increasing its presence within the sporting world.
Previous Sponsorships:
This latest move follows Mr Vegas’s title sponsorships of two major PDC events, the Grand Slam of Darts and the Nordic Masters. The Grand Slam of Darts is set to take place in Wolverhampton in November, while the Nordic Masters will be hosted in Copenhagen, Denmark, in June 2024. These events will be broadcast live in the UK and other regions, providing excellent exposure for Mr Vegas.
Videoslots’ Expanding Reach:
Videoslots, the parent company of Mr Vegas, has been actively expanding its presence in the gaming industry. In June 2023, it launched its online casino in Ontario, Canada, marking an important milestone in its international expansion. Additionally, Videoslots has entered into a partnership with Raw iGaming, further solidifying its position in the online gaming market.
Mr Vegas’s sponsorship of the WSS Snooker 900 event reflects its commitment to diversifying its sports and entertainment sponsorship portfolio. By associating its brand with legendary snooker players and exclusive broadcasts, Mr Vegas aims to strengthen its reputation within the UK and the broader sports industry. This strategic approach aligns with the brand’s expansion initiatives and offers exciting opportunities for future growth and recognition.