Hacksaw Gaming has strengthened its position in the European iGaming market through a strategic partnership with Betsson Group, marking its entry into the burgeoning industry in Croatia. The collaboration not only allows Betsson to enhance its online presence in Croatia but also adds another dimension to its European expansion efforts.
Betsson Group’s Perspective:
Matea Dudić, Regional Casino Coordinator at Rizk, expressed excitement about welcoming Hacksaw’s games to their portfolio, providing players with an opportunity to experience the captivating content offered by Hacksaw Gaming. The move reflects Betsson Group’s commitment to offering diverse and engaging gaming experiences to its player base.
European Expansion Trend:
This collaboration with Betsson Group in Croatia follows a recent trend of Hacksaw Gaming expanding its footprint across Europe through partnerships with Betsson. In Spain, Betsson Group introduced a variety of Hacksaw titles to its gaming offerings, marking a significant stride for Hacksaw Gaming in the European market.
Hacksaw Gaming’s Growth Outlook:
Marcus Cordes, CEO of Hacksaw Gaming, highlighted the company’s recent successes in Spain, Lithuania, and Croatia within a span of two months. The partnership with Betsson Group is seen as a key driver of Hacksaw Gaming’s expansion strategy, with Cordes expressing anticipation for many more collaborations in the future.
Diverse Game Portfolio:
Hacksaw Gaming is known for its diverse range of online games, and this partnership with Betsson Group further solidifies its position in the European iGaming landscape. The collaboration is expected to pave the way for an exciting year ahead for both parties involved.
Betsson Group’s European Presence:
Betsson Group has been proactive in establishing a stronger presence in Europe. Earlier this year, the group expanded into the Danish market, further diversifying its geographical reach. The recent three-year sponsorship deal for the Greek Cup with the Hellenic Football Federation (HFF) underscores Betsson’s commitment to strategic partnerships and sponsorships within the European sports arena.
Laura Sanchez, Casino Manager of Betsson Spain, celebrated the partnership with Hacksaw Gaming, noting the significance of introducing new and appealing games to their loyal customer base. The collaboration aligns with Betsson’s goal of offering an array of innovative and entertaining games to enhance the gaming experience for its users.
Hacksaw Gaming’s collaboration with Betsson Group in Croatia and other European markets reflects the dynamic and evolving nature of the iGaming industry. As both companies continue to explore new territories and form strategic alliances, the landscape of online gaming in Europe is poised for continued growth and innovation. The partnership not only signifies a mutually beneficial relationship but also contributes to the vibrancy and diversity of gaming options available to players in Croatia and beyond.