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UK & EuropeWazdan's Strategic Expansion: Entering the Bulgarian Market with ElitBet.bg Partnership

Wazdan’s Strategic Expansion: Entering the Bulgarian Market with ElitBet.bg Partnership

Casino game developer Wazdan is making significant strides in expanding its global footprint, with a recent partnership announcement with ElitBet.bg, a prominent online casino platform in Bulgaria. The collaboration marks a phased introduction of Wazdan’s innovative titles on the ElitBet.bg platform, starting with the initial release in January. Wazdan’s strategic moves, including its expansion into New Jersey and the Spanish market, highlight the company’s commitment to reaching new audiences and enhancing its presence in key regions.

Wazdan’s Unique Mechanics:
ElitBet.bg players will now have the opportunity to engage with Wazdan’s distinctive game mechanics, featuring popular elements like the Hold the Jackpot bonus round, Cash Infinity, and Collect to Infinity. These exciting features not only elevate the gaming experience but also set Wazdan’s titles apart in a competitive market. Wazdan’s Chief Commercial Officer, Andrzej Hyla, expressed confidence in the collaboration, emphasizing the value Wazdan’s best-performing games would bring to ElitBet.bg’s expanding casino brand.

CEO Perspectives:
Viktor Kirilov, CEO of ElitBet.bg, shared his enthusiasm for the partnership, noting that Wazdan’s range of titles seamlessly combines engaging mechanics with immersive themes. Kirilov sees this collaboration as a significant step towards establishing ElitBet.bg as the go-to destination for players in Bulgaria seeking a top-notch slot experience. The alignment of ElitBet.bg’s ambitions with Wazdan’s innovative offerings positions both entities for mutual success in the dynamic Bulgarian gaming market.

Global Expansion Strategy:
This collaboration in Bulgaria follows Wazdan’s strategic move to extend its presence in the United States through a partnership with PlayStar, granting players in New Jersey access to a diverse range of Wazdan titles. The company’s expansion efforts also include a partnership with Gran Madrid Casino Online, aimed at strengthening its position in the Spanish market through Light & Wonder’s aggregator platform.

Wazdan’s successful collaborations with industry giants such as Kindred and Netwin have facilitated entry into key territories, including Malta, the UK, the Netherlands, and the Italian iGaming sector. These partnerships underscore Wazdan’s commitment to establishing a global presence and catering to diverse player preferences.

Wazdan’s strategic collaboration with ElitBet.bg reflects the company’s ongoing commitment to innovation and global expansion. The phased introduction of Wazdan’s titles on the ElitBet.bg platform, coupled with the unique game mechanics offered, is poised to elevate the gaming experience for Bulgarian players. As Wazdan continues to forge partnerships worldwide, its presence in multiple markets positions the company as a leading player in the competitive landscape of online casino game development.

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