After more than five years since its last full-sized event in Macau, the Global Gaming Expo Asia (G2E Asia) makes a triumphant return to The Venetian Macao’s Sands Expo. This marks a significant milestone as the event celebrates its 15th anniversary. Anticipation is high, with over 8,000 industry professionals expected to attend the expansive showcase, featuring more than 100 exhibitors across 20,000 square meters of exhibition space.
Keynote Speakers:
The opening day features notable keynote speakers, including Bill Miller, President and CEO of the American Gaming Association, and Maria Helena de Senna Fernandes, Director of the Macao Government Tourism Office (MGTO). Their addresses will set the tone for the event, offering insights into the future of gaming markets and the role of Macau in the global landscape.
Conference Highlights:
Day 1 of the G2E Asia conference is themed “Asian Gaming Market Forum,” focusing on critical topics such as the Outlook for Asian Gaming Markets, Emerging Markets, and Spotlight on Thailand and the Middle East. These discussions provide attendees with valuable perspectives on industry trends and opportunities for growth in diverse markets.
Impact of COVID-19:
The absence of G2E Asia in 2020 and 2021 due to the COVID-19 pandemic underscores the challenges faced by the industry. However, the resilience of organizers and stakeholders led to a scaled-down event at Marina Bay Sands in Singapore in 2022, followed by another edition in 2023. A small secondary show in Macau in July 2023 hinted at the gradual return to normalcy. Today’s full-sized G2E Asia marks a significant step forward in the recovery process.
Return to Tradition:
The significance of G2E Asia returning to its traditional home of Macau cannot be overstated. Since May 2019, the industry eagerly awaited the revival of this flagship event in its original setting. The return to Macau symbolizes a reconnection with the roots of the gaming industry in Asia and reaffirms Macau’s status as a leading hub for gaming and tourism.
As G2E Asia commences its 15th edition in Macau, it heralds a new chapter for the gaming industry in Asia. The event’s return underscores resilience, adaptability, and the collective determination to overcome challenges. With insightful discussions, innovative showcases, and unparalleled networking opportunities, G2E Asia 2024 promises to shape the future of gaming in the region and beyond.