Bragg Gaming Group, a prominent iGaming content provider, has solidified its global presence through a strategic partnership with Light & Wonder. This collaboration extends across various regulated markets in Europe, the United States, and Canada, marking a significant milestone in both companies’ expansion efforts.
The Partnership Overview:
The agreement between Bragg Gaming Group and Light & Wonder signifies a pivotal moment in the online casino content distribution landscape. This alliance opens doors to an extensive network of operators, facilitating the seamless integration of Bragg’s diverse portfolio into Light & Wonder’s platform.
Expansion into Key Markets:
Canada emerges as a focal point in this partnership, highlighting Bragg’s commitment to catering to the burgeoning iGaming sector in the region. With its array of proprietary studios, including Atomic Slot Lab, Indigo Magic, Wild Streak Gaming, and Spin Games, Bragg is poised to deliver captivating gaming experiences to Canadian audiences.
Strengthening Content Portfolio:
Matevž Mazij, CEO of Bragg Gaming Group, emphasizes the company’s dedication to enhancing its content offerings. Through strategic partnerships and a relentless focus on innovation, Bragg has curated a collection of games that resonate with players worldwide. This collaboration with Light & Wonder serves as a testament to the quality and appeal of Bragg’s gaming content.
Showcase of Aggregation Platform Power:
Steve Mayes, Senior Director of Digital Partnerships at Light & Wonder, underscores the significance of their aggregation platform in amplifying Bragg’s reach. By leveraging their global scale and robust network of operators, Light & Wonder aims to maximize the visibility and accessibility of Bragg’s games across diverse markets.
Revenue Growth and Future Prospects:
Against the backdrop of this partnership, Light & Wonder reports a commendable 13% revenue growth for Q4. This growth trajectory underscores the mutual benefits derived from collaborative efforts within the iGaming industry. As Bragg’s games find their way onto new platforms and reach broader audiences, both companies are poised for sustained growth and success in the evolving iGaming landscape.
The partnership between Bragg Gaming Group and Light & Wonder heralds a new chapter of innovation and expansion in the iGaming sphere. With a shared commitment to delivering unparalleled gaming experiences, these two industry leaders are poised to redefine the gaming landscape across Europe, the United States, and Canada, setting the stage for continued growth and prosperity.