TransAct Technologies recently launched its Epicentral® Promotion and Bonusing system across two prominent resorts in Macau, marking its inaugural foray into the Asian market. This innovative system, complemented by the Epic Edge® and Epic 950® TITO printers, revolutionizes the gaming industry by enabling real-time, personalized promotional offers directly at slot machines and table-top games.
In a strategic move aimed at strengthening its global presence, TransAct Technologies deployed its cutting-edge Epicentral® Promotion and Bonusing system in Macau. This expansion not only introduces TransAct’s advanced gaming technologies to Asia but also enhances operational efficiency and customer engagement in the region’s burgeoning casino industry.
Technological Integration: Epicentral® System and Gaming Hardware
The Epicentral® system operates seamlessly with TransAct’s Epic Edge® and Epic 950® TITO printers, setting a new standard in promotional capabilities within casinos. By integrating these technologies, TransAct empowers casino managers with unprecedented visibility into player activities and enables instantaneous rewards for top players, all in real-time.
Market Penetration and Strategic Partnerships
This milestone builds upon TransAct’s existing collaboration with Sky River Casino, where the Epic Edge TITO printers have already been integrated across 2,000 slot machines and 80 table games. The strategic partnership with Macau resorts underscores TransAct’s commitment to enhancing gaming experiences globally through advanced technology solutions.
Product Features and Benefits: Epic Edge® TITO Printers
Notably, the Epic Edge® printer boasts a high-resolution 300 DPI output, ensuring optimal ticket appearance and readability. Equipped with USB and serial connections on a single board, this printer enhances operational efficiency while maintaining compatibility with existing casino infrastructure.
CEO Perspective: John Dillon’s Vision
John Dillon, CEO of TransAct Technologies, emphasized the significance of the Epicentral® ecosystem in revolutionizing casino management worldwide. He highlighted how the system empowers casino floor managers with actionable insights into player behavior and facilitates tailored rewards in real-time, thereby elevating customer satisfaction and operational efficiency.
TransAct Technologies’ expansion into the Asian market with the Epicentral® Promotion and Bonusing system signifies a pivotal advancement in the global gaming industry. By combining innovative technology with strategic partnerships, TransAct continues to redefine the standard of excellence in casino operations, setting a precedent for enhanced customer engagement and operational efficiency.