In May 2024, the Danish gambling market witnessed nuanced changes in its Gross Gaming Revenue (GGR), reflecting evolving consumer behaviors and economic influences. This report delves into the detailed statistics released by the Danish Gambling Authority, Spillemyndigheden, highlighting key trends across various gambling segments.
Gross Gaming Revenue (GGR) Overview
The total GGR for May 2024 amounted to DKK 571 million ($81.94 million), marking a slight decline of 3.4% compared to the previous year. Online casino gaming emerged as the dominant sector, contributing DKK 278 million to the overall figure. However, other segments such as betting and gaming machines saw decreases in revenue, underscoring shifting preferences among Danish gamblers.
Online Casino:
Online casino activities accounted for a substantial portion of the GGR at DKK 278 million.
Gaming machines constituted the majority of online casino revenue, reflecting 76.76% of the total.
Blackjack and roulette followed, making up significant shares at 6.88% and 6.19%, respectively.
Betting:
Betting recorded DKK 164 million in revenue, experiencing a notable decline of 21.5% year-on-year.
Mobile platforms dominated the betting landscape with 64.01% of total stakes, followed by computer platforms at 26.40%.
Land-based betting, though a smaller segment, contributed 9.59% of total stakes, highlighting a continued preference for digital channels.
Gaming Machines:
Revenue from gaming machines totaled DKK 96 million, showing a slight decrease from DKK 98 million in the same period last year.
This segment remains a significant revenue generator despite marginal declines.
Land-Based Casinos:
Land-based casinos contributed DKK 32 million to the GGR, marking a modest increase of 3.2%.
Despite constituting only 5.35% of the total GGR, land-based casinos show resilience in a digital-dominated market.
Stakes by Day of the Week
Sundays emerged as the peak day for gambling activities, capturing 17.79% of total stakes.
Saturdays closely followed with 16.58%, reflecting a weekend preference among Danish gamblers.
Groupe Partouche
In parallel to the Danish market trends, Groupe Partouche released its financial figures for the first half of FY2024, offering insights into broader industry dynamics:
The group reported a 2.3% increase in turnover and a 1.7% rise in GGR, indicating growth amidst economic challenges.
However, EBITDA and total net income experienced declines compared to the previous year, suggesting operational challenges despite revenue growth.
The Danish gambling sector in May 2024 reflects a complex interplay of digital transformation, consumer preferences, and economic factors. While online casino gaming continues to dominate, traditional segments like land-based casinos exhibit resilience. Understanding these dynamics is crucial for stakeholders navigating the evolving landscape of the Danish gambling industry.