FeedConstruct, the data and digital streaming arm of BetConstruct, has once again demonstrated its commitment to expanding its footprint in the sports streaming and data industry by renewing its multi-year partnership with the German Handball Bundesliga Women (HBF). The extended partnership grants FeedConstruct exclusive global betting streaming rights for the league’s competitions, encompassing the German Handball Bundesliga Women, the 2nd Handball Bundesliga Women, and the DHB-Pokal Women, securing access to approximately 425 matches per season.
This agreement marks a significant milestone for FeedConstruct as it continues to strengthen its position in the world of sports streaming, particularly in the women’s sports sector. The renewed deal comes at a pivotal moment for women’s handball in Germany, with increased visibility and fan engagement on both a national and international scale.
Growing the Global Reach of Women’s Handball
The German Handball Bundesliga Women (HBF) is one of the most competitive and dynamic handball leagues in Europe. With clubs like SG BBM Bietigheim, recently rebranded and relocated as HB Ludwigsburg, achieving major successes—such as reaching the final of the Women’s EHF Champions League—women’s handball is enjoying a surge in popularity. HB Ludwigsburg is now setting its sights on securing a fourth consecutive Bundesliga title, reinforcing the league’s standing as a key player in international women’s handball.
By extending its partnership with HBF, FeedConstruct is poised to tap into this growing enthusiasm for the sport. The deal not only highlights the company’s ability to identify and invest in expanding sports markets, but it also demonstrates a commitment to fostering the growth of women’s handball globally by making it accessible to a wider audience through digital streaming platforms.
Exclusive Streaming Rights: Enhancing Fan Engagement Through Technology
Under the terms of this multi-year agreement, FeedConstruct will continue to hold exclusive rights to stream all betting-related content from HBF’s competitions. This includes matches from the top-tier Handball Bundesliga Women, the 2nd Bundesliga Women, and the prestigious DHB-Pokal Women tournament.
Streaming and data collection have become pivotal tools in the sports industry, particularly for niche and growing leagues like women’s handball. These services offer fans greater accessibility to matches, while also enabling new revenue streams for the leagues and their teams. Betting data, in particular, has proven to be a valuable asset, providing fans with real-time insights and enhancing their overall viewing experience.
As the role of technology in sports continues to evolve, partnerships like this one between FeedConstruct and HBF serve as key examples of how leagues can harness data and streaming to expand their global reach. Narek Harutyunyan, CEO of FeedConstruct, expressed the company’s excitement over the renewed collaboration, stating: “We are proud to extend our partnership with the HBF. The HBF is a dynamic league that continues to grow in popularity. We are excited to continue supporting the growth and development of handball worldwide.”
Empowering Leagues with Data: FeedConstruct’s Global Vision
FeedConstruct’s approach to sports streaming and data collection is deeply rooted in its belief that data can transform the way sports are consumed. The company has rapidly built a reputation as a leader in providing high-quality live streams and betting data to a global audience, ensuring that even regional leagues like the HBF can engage with fans far beyond their domestic markets.
FeedConstruct’s collaboration with the HBF is a testament to its vision of empowering sports leagues with advanced data tools and live-streaming capabilities. Christoph Wendt, Managing Director of HBF, spoke to the significance of this partnership, noting: “FeedConstruct has been a valuable partner from the beginning of our cooperation. We are looking forward to continuing our partnership and further developing and strengthening our betting streaming product.”
The partnership allows FeedConstruct to not only provide live streams but also to gather in-depth data on matches, players, and teams. This data is critical in the sports betting industry, where real-time analytics can drastically enhance the betting experience, offering fans and punters alike the information they need to make more informed decisions.
Expansion Beyond Handball: FeedConstruct’s Broader Sports Portfolio
FeedConstruct’s renewed deal with the HBF is part of a broader strategy that the company has been rolling out across various sports. Earlier this year, the company secured a regional sponsorship deal with the Argentine Football Association (AFA), positioning itself as a key player in the European market. This move highlights FeedConstruct’s ambition to diversify its partnerships across different regions and sports.
In addition to its ventures in football, FeedConstruct has also made significant strides in other sports, most notably by partnering with World Archery. The exclusive rights secured in this deal allow FeedConstruct to collect and stream betting data from archery competitions, further showcasing its commitment to niche sports and its ability to serve both mainstream and lesser-known sports leagues.
These partnerships represent a strategic shift for FeedConstruct as it continues to broaden its horizons and tap into various sports markets. By aligning itself with organizations like the HBF, AFA, and World Archery, the company is positioning itself at the forefront of the rapidly growing sports data and streaming industry.
The Importance of Women’s Sports in FeedConstruct’s Strategy
One of the most compelling aspects of this partnership renewal is its alignment with the growing recognition of women’s sports on a global scale. Women’s sports, including handball, have been gaining more attention and viewership, with leagues and clubs receiving increased investment and media coverage.
FeedConstruct’s involvement with the HBF is not just about securing streaming rights; it’s about actively contributing to the visibility and growth of women’s sports. By providing a global platform for fans to engage with women’s handball, the company is helping to elevate the sport to new heights.
The success of clubs like HB Ludwigsburg, coupled with the increased visibility provided by partnerships with companies like FeedConstruct, is fostering a new era of growth for women’s handball. The league’s competitiveness and exciting matchups have the potential to attract a broader audience, and FeedConstruct’s streaming services play a crucial role in making this possible.
The renewed partnership between FeedConstruct and the HBF is a clear indication of the value that both parties bring to the table. For FeedConstruct, the deal solidifies its presence in the world of handball and allows it to continue expanding its portfolio of sports partnerships. For the HBF, the collaboration ensures that women’s handball will continue to receive global attention, with fans from around the world able to tune in to watch live matches.
As FeedConstruct continues to grow its influence in the sports streaming and data industry, its partnerships with leagues like the HBF are likely to serve as models for how sports organizations can leverage technology to reach new audiences and engage fans in innovative ways. With a strong focus on data collection, real-time streaming, and fan engagement, FeedConstruct is well-positioned to shape the future of sports broadcasting, particularly in the growing arena of women’s sports.