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Flutter Entertainment’s Ambitious Growth Strategy: Projected $21 Billion Revenue and $5 Billion EBITDA by 2027

Flutter Entertainment is setting the stage for substantial growth, as showcased in its recent investor event. The company has laid out ambitious plans to leverage expanding market opportunities, particularly in the United States, aiming for a total revenue of approximately $21 billion by 2027.

Overview of Financial Goals
Flutter has outlined a clear financial trajectory, projecting a three-year compound annual growth rate (CAGR) of 14%. This growth will enable the company to reach a total revenue of $21 billion by 2027, with adjusted EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortization) expected to surpass $5 billion. These figures reflect Flutter’s confidence in its ability to capitalize on both domestic and international market dynamics.

The Importance of the U.S. Market
The U.S. market has emerged as a critical area for Flutter’s growth strategy. With its recent shift of primary listing to New York, the company recognizes the U.S. as vital to its future success. Flutter anticipates that the U.S. gaming market will expand to $63 billion by 2030, exceeding earlier estimates made in 2022. This optimism underscores the opportunities available to Flutter in the U.S. gaming landscape.

Revenue Breakdown: Domestic vs. International
Flutter’s growth strategy segments projected revenue into two main areas: the United States and the rest of the world. For the U.S. market, the company expects revenue from existing states to reach around $9.7 billion by 2027, with an adjusted EBITDA forecasted at approximately $2.4 billion. Conversely, for the international segment, Flutter is projecting revenue of about $11.5 billion, with expected adjusted EBITDA around $3 billion. This division highlights Flutter’s focus on diversifying its revenue streams across different regions.

Strategic Positioning in the Gaming Market
Flutter’s CEO, Peter Jackson, emphasizes the company’s advantageous position within a global regulated market valued at nearly $370 billion. He refers to “The Flutter Edge,” which signifies the company’s unmatched scale and diverse operations across various gaming sectors. This competitive positioning not only strengthens Flutter’s market presence but also enhances its ability to navigate the complexities of the gaming industry.

Flexible Capital Allocation Strategy
A crucial aspect of Flutter’s growth strategy is its commitment to flexible capital allocation. This approach allows the company to balance investments in organic growth with opportunities for value-accretive mergers and acquisitions (M&A). Flutter’s leadership recognizes that a strategic mix of growth initiatives and shareholder returns will be essential for long-term success.

Share Repurchase Program
In a clear demonstration of confidence in its future performance, Flutter has authorized a share repurchase program of up to $5 billion. This initiative is expected to be implemented over the next three to four years and will begin following the release of Q3 earnings in November. The share repurchase program reflects Flutter’s intention to enhance shareholder value while continuing to invest in growth initiatives.

Recent Strategic Acquisitions
Flutter’s growth strategy is further reinforced by a series of strategic acquisitions aimed at expanding its market presence and competitive edge. Notably, the company has made significant investments to enhance its footprint in key regions.

Investment in NSX Group
Flutter recently acquired a stake in the NSX Group in Brazil for approximately $350 million. This strategic investment positions Flutter to tap into the rapidly expanding Brazilian gaming market, which presents substantial growth opportunities given the evolving regulatory landscape and increasing consumer demand.

Acquisition of Snaitech from Playtech
Another significant move was the acquisition of Snaitech, an Italian sports betting and gaming company, from Playtech for a total enterprise value of €2.3 billion (approximately $2.6 billion). This acquisition not only strengthens Flutter’s presence in Italy, a critical European market, but also enhances its portfolio of well-established gaming brands.

Market Reaction and Investor Confidence
Following the announcement of its growth strategy and share repurchase program, Flutter’s stock experienced a positive market reaction. As of 15:26 BST, the share price rose to $248.30, marking an 8.8% increase from the previous closing price of $228.17 on September 24. This upward trend underscores investor confidence in Flutter’s strategic direction and financial outlook.

Flutter Entertainment is poised for significant growth as it implements its comprehensive strategy aimed at reaching $21 billion in revenue and $5 billion in EBITDA by 2027. With a strong emphasis on the U.S. market, a flexible capital allocation strategy, and a series of strategic acquisitions, Flutter is well-positioned to thrive in the evolving gaming landscape.

As the company continues to execute its growth plans, stakeholders can anticipate considerable advancements in Flutter’s market presence and financial performance. The combination of strategic foresight, operational agility, and a commitment to shareholder value positions Flutter Entertainment as a formidable player in the global gaming industry, ready to seize the opportunities that lie ahead.

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