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UK & EuropeWazdan and Bally's Interactive Partner to Expand Game Offering Across Platforms

Wazdan and Bally’s Interactive Partner to Expand Game Offering Across Platforms

Leading iGaming solutions provider, Wazdan, has joined forces with iGaming and sports betting provider Bally’s Interactive to bring a selection of popular games to their respective platforms. The partnership will see the launch of Wazdan’s player-favorite titles on Bally’s Interactive platforms, starting with the renowned online brand Vera&John. This collaboration allows for wider accessibility and increased player engagement on a global scale.

Introduction to Wazdan and Bally’s Interactive:
Wazdan, established in 2010 and based in Malta, is an esteemed iGaming provider with a vast portfolio of over 150 cross-platform casino games. Bally’s Interactive, on the other hand, operates in various sectors including iGaming, sports betting, and interactive gaming. With a strong presence in the United States, Bally’s also manages a chain of establishments featuring casinos, bars, live entertainment, and hotels across 14 locations.

Game Launch on Vera&John Platform:
Vera&John, a prominent online brand under the Bally’s Interactive umbrella, will be the first platform to introduce Wazdan’s games to a broader audience. Popular titles such as Hot Slot, 777 Rubies, and 9 Coins will be made available to players worldwide, expanding the game selection and enhancing the gaming experience for Vera&John’s customer base.

Wazdan’s Extensive Portfolio:
Wazdan’s extensive portfolio of casino games spans various themes and genres, catering to a wide range of player preferences. Their titles are renowned for their innovative features, engaging gameplay, and compatibility across multiple platforms. By partnering with Bally’s Interactive, Wazdan gains access to a significantly larger player base, particularly in Europe where Vera&John holds a strong market presence.

Bally’s Interactive’s Diverse Offerings:
Beyond iGaming, Bally’s Interactive operates a diverse range of establishments that provide a comprehensive entertainment experience. Their venues, spanning 14 locations in the United States, offer amenities such as casinos, bars, live entertainment, and hotels. This partnership with Wazdan allows Bally’s Interactive to enhance its online gaming offerings and provide players with an even more comprehensive and enjoyable gaming experience.

Licensing and Market Reach:
Vera&John, under Bally’s Interactive, holds licenses from both the Malta Gaming Authority and the Swedish Gambling Authority. These licenses ensure compliance with regulatory standards and demonstrate a commitment to providing a safe and fair gaming environment for players. The partnership between Wazdan and Bally’s Interactive allows for the expansion of game offerings in key markets, particularly in Europe, where Vera&John has a strong foothold.

Anticipated Success and Future Prospects:
Both Wazdan and Bally’s Interactive express excitement about their collaboration and the prospects it brings. Wazdan’s Chief Commercial Officer, Andrzej Hyla, highlights the extensive player reach and strong foothold of Vera&John in Europe, aligning with Wazdan’s core market. Bally’s Interactive acknowledges Wazdan’s reputation for high-quality games and anticipates a positive response from their player base. The partnership sets the stage for a successful and mutually beneficial future.

The partnership between Wazdan and Bally’s Interactive marks a significant step in expanding game offerings across platforms. Wazdan’s renowned titles will be introduced to a broader audience through Bally’s Interactive’s online brand, Vera&John. With Wazdan’s extensive portfolio of engaging games and Bally’s Interactive’s diverse offerings in iGaming and entertainment, both companies are poised for success. This collaboration reinforces their commitment to delivering exceptional gaming experiences and engaging a wider player base globally.

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