Gaming Innovation Group (GiG), a leading supplier, has announced the successful launch of the Rizk casino brand in Germany. This achievement comes after GiG’s compliance with the regulatory requirements set by Germany’s newly nationalized online gambling authority. The launch, part of the agreement that involved the acquisition of GiG’s B2C assets by Betsson in April 2020, strengthens the partnership between the two companies and expands their presence in regulated markets across Europe and Latin America.
Compliance and Expansion:
GiG’s compliance with Germany’s online gambling regulations has paved the way for the launch of the Rizk casino brand in the country. The successful consolidation of legal requirements demonstrates GiG’s commitment to adhering to the highest standards in the industry. The partnership between GiG and Betsson has grown over time, encompassing multiple brands and expanding into nine regulated markets. This expansion highlights the strength of GiG’s platform, technology, and managed services teams.
GiG’s Market Leadership:
Marcel Elfersy, Chief Commercial Officer at GiG, emphasized the company’s market leadership in the B2B space. The ability to support the growth aspirations of partners like Betsson, while providing a localized service, sets GiG apart in the industry. By exceeding expectations and understanding market opportunities, GiG positions itself as a trusted partner for tier 1 operators.
Betsson’s Perspective:
Andrew Valenzia, Commercial Director at Betsson, expressed his excitement about the return of the legendary Rizk brand to the German market. Betsson’s focus is on delivering the best player experience that is both safe and sustainable. The partnership with GiG has played a crucial role in achieving this goal, as GiG consistently exceeds their expectations and provides excellent service.
Expanded Collaboration with bet365:
GiG recently expanded its collaboration with operator bet365 through GiG Comply, an automated affiliate marketing compliance technology. The extension of this partnership demonstrates the trust that industry leaders like bet365 have in GiG’s affiliate market capabilities and the strength of GiG’s media team.
The launch of the Rizk casino brand in Germany signifies a significant milestone for Gaming Innovation Group (GiG) and Betsson Group. GiG’s compliance with Germany’s online gambling regulations has allowed for the expansion of their partnership and the introduction of Rizk to the German market. GiG’s market leadership, exemplified by their ability to provide localized services to tier 1 operators, positions them as a key player in the B2B space. The successful collaboration between GiG and Betsson demonstrates the strength of their partnership and their commitment to delivering exceptional player experiences. Additionally, the expanded collaboration with bet365 further solidifies GiG’s position in the affiliate marketing compliance sector. Overall, these achievements highlight GiG’s dedication to innovation and growth in the global gambling industry.