BetMGM, a prominent sports betting and online gaming company, has recently announced its partnership with actor Jerry Ferrara as a celebrity brand ambassador and podcast host. Ferrara, known for his roles in popular TV shows and films like “Entourage” and “Power,” will co-host Unleashed, BetMGM’s weekly sports podcast. Additionally, he will participate in fan events and feature in marketing campaigns. This collaboration aims to create engaging content for sports fans and further enhance BetMGM’s brand presence.
Jerry Ferrara’s Background:
Jerry Ferrara, a three-time Screen Actors Guild Award nominee, has established himself as a talented actor with a deep passion for sports. With his extensive experience in the entertainment industry, including notable roles in HBO’s “Entourage,” Starz’s “Power,” and films like “Last Vegas” and “Lone Survivor,” Ferrara brings a unique perspective and genuine enthusiasm to the world of sports betting.
BetMGM’s Perspective:
Matt Prevost, the Chief Revenue Officer of BetMGM, expressed his excitement about partnering with Jerry Ferrara, highlighting his talent as an actor and his fervor as a sports fan. Prevost emphasized the creation of entertaining and distinctive content for BetMGM’s podcast and other initiatives related to the brand. BetMGM aims to leverage Ferrara’s expertise to provide engaging experiences for sports enthusiasts.
Ferrara’s Enthusiasm:
Jerry Ferrara conveyed his enthusiasm for the collaboration, stating his excitement about legalized sports betting and the opportunity to partner with BetMGM, an industry leader. Being the first BetMGM ambassador to co-host Unleashed, Ferrara is honored and eager to share his knowledge and passion with fellow sports fans. As a devoted sports enthusiast himself, Ferrara’s involvement adds authenticity and relatability to the content produced by BetMGM.
BetMGM’s Expanded Partnership:
BetMGM recently announced a multi-year partnership extension with the National Football League (NFL) and became an Official Sportsbook Partner in Canada. This extension allows BetMGM to use official NFL marks in Canada and advertise on NFL-operated digital platforms in the region. Additionally, Canadian customers will have access to exclusive NFL experiences through BetMGM. The partnership signifies BetMGM’s commitment to expanding its reach and providing unique offerings to sports fans.
White Hat Studios Collaboration:
White Hat Studios, the content division of igaming platform supplier White Hat Gaming, has entered the US market through its partnership with BetMGM. With this collaboration, popular European titles such as “Ted,” “Deal or No Deal,” and “Peaky Blinders” will be available to BetMGM players in the US. Andy Whitworth, CEO of White Hat Studios, expressed his delight in launching their games in the US, beginning with BetMGM in Michigan. The tried and tested content from White Hat Studios is expected to captivate US players and enhance their gaming experience.
he partnership between BetMGM and Jerry Ferrara brings together the worlds of sports, entertainment, and gaming. Ferrara’s role as a celebrity brand ambassador and podcast host, along with BetMGM’s expanded NFL partnership and collaboration with White Hat Studios, demonstrates the company’s commitment to providing an immersive and entertaining experience for sports enthusiasts. With a focus on engaging content creation and strategic partnerships, BetMGM continues to establish itself as a leader in the sports betting and online gaming industry.