Bragg Gaming Group, a leading iGaming technology and content provider, is expanding its player engagement and gamification product, Fuze, from online casinos to sports betting. The Fuze toolset, already available for online casino content, offers targeted gamified promotions that can be tracked in real-time. This move aims to enhance the sports betting experience for users and empower operators with a powerful loyalty and engagement tool.
Fuze: The Game-Changer in Sports Betting
The Fuze toolset has proven to be technologically perfected, modular, and scalable for online casinos. Now, Bragg Gaming Group is introducing this cutting-edge technology to the world of sports betting. By leveraging event-driven betting demand, operators can offer customized promotions to punters, elevating their sports betting experience to an interactive and competitive level.
Empowering Operators for Optimal Performance
With the integration of Fuze, sportsbook operators of all sizes can take advantage of a powerful, agnostic sportsbook engine. The toolset enables operators to run loyalty programs and create engaging promotions that entice sports enthusiasts to actively participate and compete with each other. Real-time tracking and analytics provide operators with valuable insights to drive business performance effectively.
Fuze in Ontario: A North American Milestone
Bragg Gaming Group’s partnership with Rush Street Interactive (RSI) has resulted in the successful launch of the Fuze toolset in Ontario’s regulated iGaming market. With the deployment of the Remote Games Server (RGS) from both Oryx Gaming and Spin Games divisions via a single integration, Bragg’s content is now available for players through RSI’s BetRivers.ca brand. This marks a significant milestone in North American iGaming.
Unveiling Exclusive Online Titles
Ontario players can now access five exclusive online titles, including the popular Egyptian Magic game from Bragg Gaming Group’s proprietary Atomic Slot Lab studio, through RSI’s platform. The diverse array of titles ensures that players have a thrilling and captivating gaming experience. Moreover, an additional 22 titles from both proprietary and partner studios are set to launch in the near future, further enriching the gaming library.
The Future of Sportsbooks: Embracing Gamification
Bragg Gaming Group firmly believes that gamification is the future of sportsbooks. By incorporating interactive elements and encouraging competition among players, gamification transforms the traditional sports betting landscape into an immersive and entertaining platform. This forward-thinking approach aligns with the evolving preferences of modern punters.
The extension of Bragg Gaming Group’s Fuze toolset from online casinos to sports betting heralds a new era in the world of iGaming. Fuze’s gamification capabilities promise to revolutionize the sports betting experience for users while empowering operators with effective loyalty and engagement tools. The successful launch in Ontario, North America’s first dual deployment of Bragg’s RGS, demonstrates the company’s commitment to innovation and expansion. With its focus on gamification, Bragg Gaming Group is undoubtedly leading the way towards a dynamic and engaging future for sportsbooks.