Pollard Banknote Limited, a leading provider of lottery solutions, has solidified its position in the gaming industry by extending its contract with the Texas Lottery Commission for scratch ticket manufacturing and services. The extended deal, set to last until 2034, includes the introduction of Pollard Banknote’s easyVend In-Lane ticket vending solution to retailers in Texas. This collaboration has proven fruitful in the past, as it has allowed both parties to introduce innovative games and products that maximize revenue and benefit the people of Texas. Furthermore, Pollard Banknote continues to expand its influence by securing a significant contract with the Minnesota State Lottery, affirming its dedication to delivering cutting-edge solutions to the lottery sector.
Texas Lottery’s Successful Partnership with Pollard Banknote:
The Texas Lottery Commission and Pollard Banknote have enjoyed a strong and successful partnership over the past two decades. The extension of their collaboration until 2034 is a testament to their shared commitment to delivering exceptional gaming experiences to players in Texas. By leveraging Pollard Banknote’s expertise in scratch ticket manufacturing and retail solutions, the Texas Lottery has been able to introduce unique concepts that captivate players and drive revenue growth for the state’s good causes.
Introduction of easyVend In-Lane Ticket Vending Solution:
As part of the extended contract, Pollard Banknote will introduce its cutting-edge easyVend In-Lane ticket vending solution to retailers across Texas. This innovative solution is set to enhance product awareness and increase distribution points for players, leading to greater returns for the state’s charitable causes. By leveraging technology to augment sales at multi-lane retailers, the Texas Lottery aims to further engage players and boost revenue.
Texas Lottery’s Impressive Sales Performance:
The Texas Lottery has consistently achieved record-breaking sales, demonstrating its strong position in the gaming market. In FY 2022, the Lottery reported sales of $8.29 billion, with scratch ticket sales accounting for a significant 81% of the overall revenue. These impressive figures highlight the popularity of scratch tickets among players and the success of the Texas Lottery’s strategic partnership with Pollard Banknote.
Pollard Banknote’s Major Contract with Minnesota State Lottery:
In addition to its extended partnership with the Texas Lottery, Pollard Banknote has secured a substantial contract with the Minnesota State Lottery. The contract, valued at approximately $28 million, grants Pollard Banknote the responsibility of providing at least 70% of the lottery’s scratch games. This four-year deal, with an option for a two-year extension, further cements Pollard Banknote’s position as a trusted and reliable partner for lottery organizations.
Pollard Banknote’s extended partnership with the Texas Lottery and its new contract with the Minnesota State Lottery reflect the company’s continued dedication to delivering innovative and engaging gaming experiences. Through its expertise in scratch ticket manufacturing and retail solutions, Pollard Banknote plays a crucial role in maximizing revenue for lottery organizations and supporting various charitable causes. As the gaming industry evolves, Pollard Banknote remains at the forefront, empowering lotteries to thrive and delight players with exciting games and products.