Full House Resorts, a leading player in the gaming industry, has announced its partnership with Konami Gaming to expand the implementation of SYNKROS, a cutting-edge casino management system, to its sixth gaming destination, American Place. This new venture reinforces Full House Resorts’ commitment to providing exceptional gaming experiences through advanced technology. The forthcoming opening of The Temporary at American Place, powered by SYNKROS, is set to usher in a new era of entertainment for visitors.
The Temporary at American Place:
Situated around 30 minutes north of Chicago’s O’Hare International Airport, The Temporary at American Place is a temporary structure that is primed to make a significant impact on the gaming landscape. Equipped with approximately 1,000 slot machines, 50 table games, and three restaurants, this temporary establishment is characterized by the pervasive presence of SYNKROS’ award-winning technology.
Future Vision: Permanent American Place Facility
While The Temporary at American Place provides a glimpse into the future, the upcoming permanent American Place facility is poised to redefine the gaming experience. Anticipated to open three years later, it promises a world-class casino, a state-of-the-art sportsbook, a premium boutique hotel, a 1,500-seat live entertainment venue, and an array of dining, bar, and entertainment options.
Tailored Guest Engagement:
Daniel R. Lee, the President and CEO of Full House Resorts, emphasizes the pivotal role of SYNKROS in enhancing guest experiences. He highlights the immediate connection that guests will have with personalized rewards, offers, and communications throughout The Temporary at American Place. Notably, these earned rewards and relationships will seamlessly transition to the permanent facility, enhancing the entertainment offerings even further.
Innovative Integration:
Beyond its core functionalities, The Temporary at American Place serves as a beta site for the launch of Oracle Analytics within the SYNKROS framework. This integration underscores Full House Resorts’ commitment to staying at the forefront of business intelligence and analytics, thus enhancing decision-making capabilities and guest satisfaction.
SYNKROS Powering the Portfolio:
SYNKROS stands as the driving force behind Full House Resorts’ entire portfolio, including properties like Silver Slipper Casino and Hotel. With a longstanding partnership dating back to 2006, Full House Resorts continues to harness the capabilities of SYNKROS to elevate gaming experiences for its visitors.
Envisioning the Future:
Tom Jingoli, Executive Vice President and Chief Operating Officer at Konami Gaming, lauds Full House Resorts for its innovative approach and dedication to delivering exceptional entertainment. SYNKROS’ adaptable system architecture, seamless integrations, and versatile marketing tools position it as a dynamic solution that aligns with the organization’s diverse goals and property offerings.
Full House Resorts’ expansion of the SYNKROS system to American Place signifies a strategic leap toward redefining the gaming experience. As technology transforms the industry, this partnership underscores the importance of harnessing advanced solutions like SYNKROS to create tailored and engaging experiences for guests. With The Temporary at American Place as a testament to their commitment, Full House Resorts and Konami Gaming are paving the way for a new era of immersive gaming and entertainment.