In an exciting development for the gaming industry, Kambi Group has entered into a dynamic partnership with Potawatomi Casinos & Hotels, a prominent multi-property operator with locations in Milwaukee and Carter, Wisconsin. This strategic collaboration marks a significant step towards enhancing the gaming landscape and bringing an innovative sportsbook experience to Wisconsin. Through a multi-year agreement, Kambi Group will provide cutting-edge on-property and mobile on-premises sports betting technology and services to Potawatomi Casino Hotel, with an initial launch in Milwaukee followed by expansion to Carter Hotel & Casino.
Leading the Way in Sports Betting:
Kambi Group’s expertise in sports betting technology makes it the ideal partner for Potawatomi Casinos & Hotels. The multi-year agreement will see the establishment of Wisconsin’s first sportsbook at Potawatomi Casino Hotel, ushering in an exciting era of sports betting entertainment. With a focus on customer convenience, the Milwaukee location will feature 20 self-service kiosks, while additional kiosks will be available at the second location, Carter Hotel & Casino, situated in northern Wisconsin.
Comprehensive Technological Solutions:
Kambi Group’s comprehensive suite of high-performance sports betting technology and services will be seamlessly integrated to offer customers an unmatched sportsbook experience. The partnership will encompass an initial retail sportsbook launch at Potawatomi Casino Hotel, followed by the introduction of on-premises mobile sports betting. The latter will feature live odds boards and innovative Bring Your Own Device (BYOD) technology, ensuring that patrons can engage with the sportsbook at their convenience.
A Powerful Collaboration:
Potawatomi Casinos & Hotels, owned and operated by the Forest County Potawatomi Community, stands as a cornerstone of entertainment in the Midwest, attracting millions of visitors annually. The collaboration with Kambi Group underlines the commitment to delivering top-tier gaming experiences to its patrons. By leveraging Kambi’s world-renowned sports betting technology, Potawatomi Casinos & Hotels aims to elevate the gaming and entertainment offerings available to its vast and diverse audience.
Celebrating the Partnership:
Kristian Nylén, CEO and Co-founder of Kambi Group, expressed pride in the partnership, noting that it strengthens Kambi’s relationships with tribal casino operators while expanding its footprint across the United States. He emphasized that Potawatomi Casinos & Hotels, renowned for its premier entertainment destinations, aligns seamlessly with Kambi’s commitment to delivering award-winning sports betting technology.
Focusing on Customer Experience:
Dominic Ortiz, CEO and General Manager of Potawatomi Casinos & Hotels, echoed the enthusiasm for the collaboration, highlighting the benefits of Kambi’s proven track record in sports betting technology. Ortiz emphasized the strategic significance of this partnership as Potawatomi Casinos & Hotels introduces the new gaming amenity to its millions of annual visitors from across the region. The partnership is poised to elevate the customer experience, offering a unique blend of entertainment and cutting-edge technology.
The alliance between Kambi Group and Potawatomi Casinos & Hotels represents a landmark moment in the evolution of the gaming landscape in Wisconsin. This strategic partnership not only underscores Kambi Group’s expertise in sports betting technology but also signifies Potawatomi Casinos & Hotels’ commitment to providing exceptional gaming experiences. With the promise of innovative sportsbook offerings and technological advancements, this collaboration is set to redefine the entertainment experience for patrons across Milwaukee, Carter, and beyond.