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UK & EuropeKindred Group Renews Sponsorship for Rangers FC's Team Talk Initiative

Kindred Group Renews Sponsorship for Rangers FC’s Team Talk Initiative

Kindred Group, the sponsor of Rangers FC, has announced the renewal of its funding agreement for the Team Talk initiative, created by the Rangers Charity Foundation. The initiative, now in its third year, is dedicated to supporting men’s mental health and well-being in the Glasgow area. This renewal underscores Kindred Group’s commitment to community support and its longstanding partnership with Rangers FC.

Team Talk: Empowering Men’s Mental Health:
The Team Talk project, initiated by the Rangers Charity Foundation, aims to provide a safe and supportive space for men of all ages and backgrounds in the Glasgow area. The primary focus is on addressing their mental health challenges and fostering well-being. To date, the program has assisted 117 men, allowing them to openly share their feelings and experiences.

Kindred’s Pioneering Partnership:
Kindred Group’s sponsorship of Rangers FC represents one of the longest-running partnerships in British football. This extended collaboration underscores Kindred’s dedication to supporting community initiatives and making a positive impact.

Jack Butland’s Involvement:
As part of the Team Talk initiative, Rangers’ newly acquired goalkeeper, Jack Butland, participated in one of the Foundation’s Team Talk sessions. During this engagement, Butland interacted with participants, discussing their experiences and how the program has benefited them and their families.

Rangers Charity Foundation’s Commitment:
Connal Cochrane, CEO of the Rangers Charity Foundation, expressed pride in the community initiatives developed in partnership with Kindred. The foundation’s various programs have reached over 10,000 individuals through 20 community-focused initiatives in the past season. The enduring partnership with Kindred allows the foundation to strategically support individuals in the local community, particularly men seeking assistance with their mental health.

Kindred’s Selective Partnerships:
Sam Mead, UK Head of Marketing at Kindred Group, highlighted the company’s careful selection of club partnerships, emphasizing community funding and support as key priorities. The partnership with Rangers and the Team Talk initiative perfectly aligns with Kindred’s commitment to these goals. Mead expressed excitement about the project’s success and the opportunity to assist more local men in the coming months.

Kindred Group’s continued sponsorship of Rangers FC’s Team Talk initiative signifies its unwavering commitment to community well-being and mental health support. This partnership exemplifies how football clubs can be a force for positive change in their local communities. As Team Talk enters its third year, it is poised to continue making a meaningful impact on men’s mental health in the Glasgow area, thanks to Kindred Group’s ongoing support.

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