German-based lottery provider Zeal has announced the appointment of Stefan Harder as Vice President of New Business. Harder brings a wealth of experience in brand development, e-commerce, and entrepreneurship to his new role. As VP New Business, he will oversee Zeal’s proprietary charity division, Deutsche Traumhauslotterie, and work closely with CEO Helmut Becker to drive growth and establish the lottery as a prominent player in the market.
Stefan Harder’s Background:
Prior to joining Zeal, Stefan Harder served as Interim Chief Commercial Officer at Heycar Group and Interim Chief Growth Officer at Rebike Mobility.
Harder is also the Co-Founder, Owner, and former CEO of Jollydays, an eCommerce and start-up consultant with his own firm, Stefan Harder Consulting.
Focus on Deutsche Traumhauslotterie:
Deutsche Traumhauslotterie, known as The German Dream House Lottery, operates as a social lottery offering players the chance to win a house.
The lottery covers various costs, including land, ancillary construction expenses, and more, making homeownership accessible to the lucky winners.
Stefan Harder’s role will involve further developing and growing Deutsche Traumhauslotterie and positioning it as a significant player in the lottery market.
Stefan Harder’s Vision:
Harder expressed his excitement about his new role and the opportunity to build and expand the Deutsche Traumhauslotterie brand.
Leveraging his experience as an entrepreneur, he aims to tap into the lottery’s potential for further growth and success.
Together with the team, Harder intends to set the course for the charity lottery’s continued expansion.
Zeal’s CEO Helmut Becker’s Perspective:
Helmut Becker, CEO of Zeal, praised Stefan Harder as a seasoned industry expert with a track record in brand creation and e-commerce.
He emphasized the importance of having someone like Harder to drive the growth of Deutsche Traumhauslotterie, highlighting his market intuition and expertise.
Zeal is confident that Stefan Harder’s appointment will contribute to the continued success of their charity lottery.
Recent Developments at Zeal:
Zeal recently launched its online games in Germany, marking another significant milestone for the company.
Stefan Harder’s appointment as VP New Business at Zeal reflects the company’s commitment to strengthening Deutsche Traumhauslotterie and achieving further growth in the lottery market. With his extensive experience and entrepreneurial spirit, Harder is poised to lead the charity lottery to new heights, making homeownership dreams come true for lucky winners.