SOFTSWISS, a leading iGaming solutions provider, proudly announces its participation in the global initiative ‘Pink October,’ dedicated to raising awareness about breast cancer. Throughout the month, the company will engage in a series of meaningful events to support this vital cause.
Promoting Breast Cancer Awareness Globally
Pink October is a worldwide initiative with the primary goal of increasing knowledge about breast cancer, empowering individuals to take proactive steps towards early detection, and fostering a supportive environment within the cancer community. It’s important to note that breast cancer can affect individuals of all genders, making timely self-examinations crucial for everyone’s health.
SOFTSWISS’s involvement in Pink October perfectly aligns with the company’s core values, reaffirming its unwavering commitment to corporate responsibility and the well-being of its employees.
Educational Campaign: ‘Let’s Think about Pink’
As part of its participation in Pink October, SOFTSWISS will conduct an employee educational campaign under the slogan ‘Let’s think about Pink.’ This initiative aims to inform and educate its global workforce about breast cancer awareness and prevention.
Key activities during this campaign include:
Q&A Session with Breast Care Specialist: Employees will have the opportunity to engage in a live question-and-answer session with a breast care specialist, promoting knowledge and understanding of breast health.
Pink October Breakfast: SOFTSWISS will host Pink October Breakfast events at its offices to further raise awareness and emphasize the importance of the cause.
Preventive Check-Up: In November, all employees will have the opportunity to undergo a complimentary preventive check-up, including an ultrasound scan, as part of SOFTSWISS’s commitment to proactive health measures.
Valentina Bagniya, CMO at SOFTSWISS, Expresses Commitment
Valentina Bagniya, Chief Marketing Officer at SOFTSWISS, emphasizes the significance of their active involvement in Pink October. She stated, “Among the array of initiatives undertaken in recent years, our active involvement in Pink October stands out as one of the most significant and invaluable contributions to our company and its dedicated workforce.”
She continued, “We see people, and we believe they are the heart of our success. That is why SOFTSWISS places a high priority on the well-being, happiness, and personal fulfillment of its employees. We believe that only truly inspired professionals, united by common values, can drive the iGaming industry forward.”
A History of Giving Back
SOFTSWISS has a strong history of giving back to the community and supporting important causes. In the previous month, company representatives actively participated in the 30th edition of the ‘Cleaning up the World’ campaign in Poznań, Poland. Earlier this year, SOFTSWISS also extended its support by donating $25,000 in response to tragic events in Turkey. In the preceding year, the company committed over EUR 1.7 million to various charitable endeavors.
SOFTSWISS: Driving Positive Change Beyond iGaming
SOFTSWISS’s participation in Pink October reflects its firm commitment to driving positive change and expanding its impact, not only within the iGaming industry but also in a broader context. The company recognizes that its success is deeply intertwined with the well-being and happiness of its employees and the global community.