In a strategic move to broaden its horizons and connect with a wider audience, CopyBet has appointed Jonathan Burke, an accomplished Irish jockey with over 200 career wins, as their inaugural racing ambassador. This partnership will see Burke donning the CopyBet logo on his racing attire and actively engaging with CopyBet’s customers. In addition to this, the renowned jockey will provide valuable content on major horseracing events and host Q&A sessions on social media platforms.
Jonathan Burke’s New Role:
Jonathan Burke’s role as CopyBet’s racing ambassador will not only entail promoting the brand through his racing kit but also actively engaging with the platform’s customers. He will provide informative and entertaining content related to major horseracing festivals, giving fans an inside look at the world of jump racing. His commitment to improving the platform’s interaction with the audience is sure to enhance the user experience for horseracing enthusiasts.
CopyBet’s Expanding Portfolio:
CopyBet is making strategic moves to diversify its brand ambassadors and partnerships. Notably, the platform recently welcomed Shay Given, a Premier League legend and former goalkeeper for Manchester City and Newcastle, as its first-ever brand ambassador. Given’s role revolves around providing valuable insights into football and boosting the brand’s visibility through various appearances and content contributions.
Maintaining Strong Partnerships:
CopyBet has also extended its partnership with Queen’s Park Rangers Football Club as the official betting partner for another season. This collaboration includes prominent branding on the back of the team’s playing shirts, underscoring CopyBet’s commitment to establishing a strong presence in the sports betting arena.
The Significance of Jonathan Burke’s Appointment:
Anton Ivanov, Business Development Director for CopyBet UK, has highlighted the significance of this partnership with Jonathan Burke. As an up-and-coming jockey with a bright future, Burke’s appointment is a testament to CopyBet’s commitment to promoting excellence in the field of horseracing. His insights and experiences as a jockey will add depth to the platform’s offerings, enhancing the overall customer experience.
CopyBet’s appointment of Jonathan Burke as their racing ambassador marks a significant step in the world of sports betting. It not only enhances their brand visibility but also offers customers an opportunity to connect with a true expert in the field of horseracing. With the platform’s continuous efforts to expand its ambassador roster and maintain strong partnerships, it is poised to make a lasting impact in the world of sports betting, both in the UK and beyond.