Sportsbet.io, a leading crypto betting brand, has welcomed four new ambassadors to its ‘Join the Crypto Experience’ program, an initiative aimed at assembling a global team of influencers to represent the brand in the crypto betting space. The latest additions include three influential personalities from Kenya—Sean Andrew, Faith Nthenya Mutwa, and Kerry Martin—alongside Nigerian photographer and visual artist Thompson S. Ekong. This move is part of Sportsbet.io’s ongoing efforts to diversify its ambassador program and strengthen its global presence.
Kenyan Ambassadors:
Sean Andrew: A creator with a passion for highlighting African culture, Sean Andrew brings a unique perspective to the Sportsbet.io community.
Faith Nthenya Mutwa: A digital creator, Faith aims to foster meaningful conversations and vibrant energy within the Sportsbet.io community.
Kerry Martin: A media personality, Kerry Martin is dedicated to bringing engaging content and discussions to Sportsbet.io’s audience.
Nigerian Ambassador:
Thompson S. Ekong: A renowned photographer and visual artist from Nigeria, Thompson adds a creative dimension to Sportsbet.io’s ambassador team.
‘Join the Crypto Experience’ Program:
The ambassador program, which spans various industries such as art, fashion, TV, sports, and music, aims to create a diverse and dynamic team of influencers. Previous ambassadors include notable figures like King Kaka, Cassper Nyovest, and Nwankwo Kanu. This expansion reflects Sportsbet.io’s commitment to engaging audiences globally through a wide array of influential voices.
Renewed Contract with Sports Broadcast Media (SBM):
In addition to the ambassador program, Sportsbet.io recently renewed its contract with Sports Broadcast Media (SBM) to deliver Clubhouse TV. This 24/7 live stream combines match coverage with data insights and audience participation, covering major football events like the English Premier League, UEFA Champions League, and UEFA Europa Cup matches throughout the 2023/24 season.
Previous Partnerships and Innovations:
Sportsbet.io has been at the forefront of innovation in the betting industry. In 2021, the brand entered into a partnership with SportCaller, a free-to-play game provider, marking its first cryptocurrency collaboration. This strategic move allowed Sportsbet.io to leverage SportCaller’s international reach and introduce engaging games like ‘4-3-free’ and ‘Bet free 6-6’ focusing on football and cricket.
The addition of influential ambassadors from Kenya and Nigeria to Sportsbet.io’s ‘Join the Crypto Experience’ program underscores the brand’s commitment to diversity and global engagement. As the ambassador team continues to grow, Sportsbet.io remains at the forefront of the crypto betting space, combining innovation, partnerships, and influential voices to provide an unparalleled gaming experience for its users worldwide.