Play’n GO, a prominent casino entertainment provider, has entered into a strategic partnership with William Hill in Italy, aiming to bolster its footprint in the Italian gaming market. Building on their successful collaboration earlier this year in the UK, where “Book of Dead” was installed on William Hill FOBTs, this agreement now extends to provide Italian players access to Play’n GO’s diverse game portfolio, including popular titles like Rise of Olympus and Reactoonz.
Strategic Collaboration for Growth:
The partnership signifies a strategic move for Play’n GO to further expand its influence in the Italian market, recognizing its significance in the company’s global growth strategy. The collaboration builds on the success achieved with William Hill in various regions worldwide, emphasizing the commitment to delivering top-notch casino experiences.
Enhanced Gaming Experience for Italian Players:
Italian players on the William Hill platform will now enjoy an enriched gaming experience with access to Play’n GO’s diverse game portfolio. With renowned titles such as Rise of Olympus and Reactoonz, the collaboration aims to cater to the preferences of the Italian audience, providing a compelling and engaging online casino experience.
Continued Success with William Hill:
Michele Stefanelli, Sales Leader, LatAm and Southern Europe at Play’n GO, highlighted the importance of the Italian market and expressed confidence in the success of the partnership with William Hill. The previous collaboration on a global scale sets a positive foundation for the continued success of the two companies in Italy.
Shared Commitment to Player Satisfaction:
Valerio Micchio, Head of Commercial at William Hill, expressed excitement about integrating Play’n GO’s games into their portfolio. The partnership aligns with William Hill’s objective to expand its presence in the region, emphasizing a shared commitment to providing a secure and thrilling gaming experience for players in Italy.
Record-Breaking Performance by Play’n GO:
Notably, Play’n GO recently achieved a significant milestone by breaking its personal record for a single day, with nearly a quarter of a billion rounds played on November 1st. This remarkable achievement underscores the company’s continuous growth and influence in the gaming industry since its inception in 2005.
The strategic collaboration between Play’n GO and William Hill in Italy marks a significant move in the dynamic landscape of online casino gaming. With a focus on delivering exceptional gaming experiences, the partnership reflects the shared vision of both companies in providing Italian players with diverse and engaging content. As Play’n GO continues to set records and expand its global presence, the collaboration with William Hill in Italy stands as a testament to the company’s commitment to innovation and player satisfaction.