In a strategic move to fortify their presence in the thriving Latin American gaming market, Pragmatic Play, a prominent gaming supplier, has joined forces with Betcris, a leading operator in the region. This collaborative venture aims to provide players with an extensive array of gaming options across three key verticals: slots, live casino, and virtual sports.
Expanding Horizons: Pragmatic Play’s Push into Latin America
Pragmatic Play’s foray into the Latin American market gains momentum with the Betcris partnership. The integration involves a comprehensive suite of Pragmatic Play games seamlessly woven into the Betcris platform. This diverse selection encompasses both well-established titles like Gates of Olympus and Sugar Rush, as well as cutting-edge releases such as Zeus vs Hades – Gods of War and Spaceman.
Live Casino Thrills and Virtual Sports Excitement
Betcris customers can now delve into an immersive live casino experience with Pragmatic Play’s portfolio, featuring captivating game show titles like Sweet Bonanza Candyland and PowerUp Roulette. Traditional offerings like roulette and blackjack further enrich the live casino vertical, catering to a wide spectrum of player preferences.
Moreover, the partnership injects new technology and animation to enhance the virtual sports content on offer. This augmentation opens up exciting betting opportunities on virtual racing, football, and motorsport, elevating the overall gaming experience for Betcris customers.
Strategic Insights from Key Players
Victor Arias, VP of Latin American Operations at ARRISE, powering Pragmatic Play, expressed enthusiasm about the collaboration, stating, “Betcris provides us with another tremendous brand to showcase Pragmatic Play content. We couldn’t be happier to see Pragmatic Play products there.”
Mauricio Delgado, Casino Manager at Betcris, anticipates a positive response from players and expects the partnership to have a significant impact on customer experience. He remarked, “As a leading LatAm bookmaker, Pragmatic Play’s games are a great asset for Betcris.”
A Prolific Streak: Pragmatic Play’s Recent Collaborations
This partnership follows a series of strategic collaborations for Pragmatic Play, highlighting a consistent effort to expand its reach and influence in the global gaming industry. Recent partnerships with notable entities such as Niké, Gaming Platforms, and Circus underscore Pragmatic Play’s commitment to forming alliances with high-quality operators.
Shaping the Future of Gaming in Latin America
The Pragmatic Play and Betcris collaboration marks a pivotal moment in shaping the gaming landscape in Latin America. With a diverse range of games across various verticals and a commitment to technological innovation, this partnership is poised to offer an unparalleled gaming experience for players in the region. As the Latin American gaming market continues to evolve, alliances like these are instrumental in defining the future trajectory of the industry.