In a remarkable year for New Jersey’s gaming sector, the New Jersey Division of Gaming Enforcement (NJDGE) has reported impressive results for both December and the entire year of 2023. The state witnessed a robust 10.9% increase in total gaming revenue, reaching a substantial $5.78 billion.
Year-End Overview:
New Jersey’s gaming revenue for December soared to $522.2 million, showcasing a remarkable 14.8% surge from the previous year. This upward trend was mirrored in various segments of the industry.
Casino Revenue:
Casino revenue for December totaled $232.4 million, marking a notable 7.8% year-over-year increase. Despite economic challenges, the casino sector continued to thrive, contributing significantly to the overall gaming revenue.
Online Gaming Surge:
Online gaming revenue saw a substantial uptick, reaching $180.3 million in December, an increase from the $151.5 million reported in the same month of 2022. The full-year figures for online gaming painted an even more impressive picture, soaring from $1.66 billion to $1.92 billion.
Sports Betting Triumph:
Sports betting revenue witnessed a remarkable surge, reaching $109.4 million in December alone. This represented a substantial 24.8% increase compared to the same period in 2022 and a 13% rise from November 2023. The overall sports betting revenue for 2023 surpassed the $1 billion mark, recording a phenomenal 31.9% increase from the previous year.
Key Player:
Borgata Casino emerged as a pivotal player, securing the highest total gaming revenue for the entirety of 2023 at $1.3 billion. Despite a marginal 0.1% dip from 2022, Borgata Casino maintained its prominence in the New Jersey gaming landscape.
Industry Expansion:
Amidst the thriving market, Pariplay, a subsidiary of NeoGames, made significant strides by expanding into New Jersey through a partnership with operator PlayStar. This expansion involved the integration of Pariplay’s content, including popular titles from Wizard Games, into PlayStar’s gaming platform.
Pariplay’s Influence:
Pariplay’s Fusion aggregation platform played a pivotal role in introducing a range of captivating slots to PlayStar players. The inclusion of top-performing titles like “Dragons of the North,” “Spirit of Mustang,” and “Wolf Riches” from Pariplay’s in-house studio Wizard Games added a new dimension to the gaming experience.
Diversified Content:
The collaboration also showcased cutting-edge content from developers participating in Pariplay’s Ignite program, demonstrating a commitment to offering diverse and innovative gaming options. Additionally, a selection of third-party providers contributed to the expanded gaming library available to PlayStar users.
As New Jersey’s gaming industry continues to thrive, the year 2023 stands out as a period of remarkable growth. The surge in total gaming revenue, particularly in online gaming and sports betting, signifies a resilient and evolving market. The strategic expansion of Pariplay into the state further illustrates the dynamic nature of the industry, with collaborations and innovations driving the sector forward.