Greentube, the digital gaming and entertainment arm of Novomatic, recently achieved Level 2 certification, joining a select group of around 30 suppliers with this distinction. This accreditation, granted by the World Lottery Association (WLA) through its SCS:2020 Level 2 standard, underscores Greentube’s unwavering commitment to security and risk management. Leveraging its ISO 27001 certification since 2019 and Novomatic’s membership in the WLA, Greentube has positioned itself as a trusted partner for lottery operators globally.
Security Accreditation and Industry Recognition:
Greentube’s Level 2 accreditation from the WLA signifies a milestone in its dedication to security and risk management. Georg Gubo, the COO of Greentube, emphasizes the significance of this recognition, highlighting the company’s alignment with the highest international standards. This validation not only solidifies Greentube’s reputation as a trusted supplier but also opens doors to collaboration with prestigious entities like the Loterie Nationale Luxembourg. The rigorous assessment of Greentube’s omni-channel solution, Greentube Plurius, further validates its capabilities and reliability.
Expansion Efforts and Market Penetration:
In addition to its commitment to security, Greentube has been actively expanding its presence in key markets. Its recent partnership with BetMGM in Michigan, facilitated through the Entain Gaming Group’s platform, marks a significant stride in its North American expansion. By extending its footprint in the region, Greentube demonstrates its agility and responsiveness to evolving market demands. This strategic move not only enhances its market reach but also reinforces its position as a preferred provider of innovative gaming solutions.
Partnerships and Collaborations:
Greentube’s success in securing partnerships underscores its appeal to industry leaders seeking reliable and innovative gaming solutions. Winning the European tender to supply Greentube Plurius to the National Lottery in Luxembourg exemplifies the company’s ability to meet the diverse needs of state-owned entities. Such collaborations not only validate Greentube’s capabilities but also pave the way for future ventures with leading lottery operators globally. The company’s focus on forging strategic alliances positions it as a catalyst for growth and innovation in the gaming industry.
Greentube’s Level 2 certification from the WLA, coupled with its recent expansion efforts and strategic partnerships, solidifies its position as a frontrunner in the digital gaming landscape. By prioritizing security, innovation, and collaboration, Greentube continues to set new benchmarks for excellence in the industry. As it embarks on its journey to empower lottery operators and enhance player experiences, Greentube remains steadfast in its commitment to delivering cutting-edge solutions and driving sustainable growth in the global gaming market.