Thunderkick, a Stockholm-based independent games studio, has recently announced a significant partnership with Relum, a part of Digitain, to extend its presence across various European markets. This collaboration underscores Thunderkick’s commitment to providing immersive gaming experiences to a broader audience, including its debut in the Armenian market.
Partnership Details:
Thunderkick’s partnership with Relum enables its extensive portfolio of slot games, including popular titles like the Beat the Beast franchise and 12 Bolts of Thunder, to be accessible to partner operators. These operators will benefit from a range of promotional options such as jackpots, free games, and tournaments.
Thunderkick’s Expansion Strategy:
Over the past year, Thunderkick has strategically expanded its reach through partnerships with renowned operators like Betway and Skywind Group. The recent collaboration with Relum signifies Thunderkick’s concerted effort to solidify its presence in European markets, particularly in Eastern Europe. Notably, the partnership with Skywind Group facilitated Thunderkick’s entry into the Romanian market, demonstrating its commitment to geographical expansion.
Relum’s Offering and Perspective:
Operating under the umbrella of Digitain, Relum provides comprehensive iGaming solutions to 150 partners globally, including online casino services, payment gateways, marketing tools, and certified gaming products. The addition of Thunderkick’s games to Relum’s content aggregation engine enhances its offering, providing partnered operators with a diverse collection of dynamic slots to cater to their player bases.
Insights from Thunderkick and Relum Executives:
Fredrik Ekholm, Head of Sales at Thunderkick, expressed enthusiasm about the partnership with Relum, highlighting the opportunity to introduce Thunderkick’s gaming experiences to new players, including those in Armenia. Similarly, Ashot Sahakyan, COO of Relum, emphasized the value of integrating Thunderkick’s games into their platform, aiming to enrich the gaming experience for partner operators and their players.
The collaboration between Thunderkick and Relum represents a strategic move to expand Thunderkick’s footprint in the European iGaming market. By leveraging Relum’s extensive network and robust platform, Thunderkick aims to deliver its innovative gaming content to a wider audience, further establishing its position as a leading provider of online slot games. With a focus on enhancing player engagement and satisfaction, this partnership sets the stage for mutual growth and success in the dynamic landscape of online gaming.