In a strategic move poised to elevate the live casino experience, Pragmatic Play and Betsson Group have joined forces to unveil a bespoke live casino studio. This collaborative endeavor marks a significant step in delivering immersive gaming environments tailored to players’ preferences and the essence of Betsson Group’s brands.
Elevating the Live Casino Experience
The partnership between Pragmatic Play and Betsson Group signifies a commitment to innovation and customer-centric gaming experiences. Through the introduction of an exclusive live casino studio, both entities aim to redefine the standards of online gambling by offering a blend of premium blackjack and roulette tables, enriched with cutting-edge features and bespoke designs.
Studio Overview: Crafting Bespoke Gaming Environments
The dedicated studio boasts nine custom-built tables, meticulously crafted to encapsulate the distinctive characteristics of Pragmatic Play’s live casino games while reflecting the essence of Betsson Group’s brands. Among the standout features are multiplayer mode, chat functionality, and bet behind options, enhancing interaction and engagement for players.
Studio Composition: A Fusion of Blackjack and Roulette
Comprising eight dedicated blackjack tables and one roulette table, the studio showcases a diverse range of gaming options tailored to cater to varying preferences and playing styles. Each table is broadcast from a specially designed live studio, meticulously created according to Betsson’s specifications, ensuring a seamless integration of technology and aesthetics.
Smart Studio Innovation: Customization at Its Finest
The unveiling of this dedicated studio also marks the introduction of Pragmatic Play’s Smart Studio, a groundbreaking platform that empowers operator partners to customize live casino titles to align with their brand identities. This innovative tool opens new avenues for operators to curate bespoke gaming environments, fostering deeper connections with their player base.
Industry Voices: Collaboration and Innovation
Irina Cornides, COO of Pragmatic Play, expressed pride in delivering a dedicated studio tailored to Betsson Group’s needs, highlighting the significance of the partnership in driving innovation within the industry. Chellyanne Cassar, Live Casino Manager at Betsson Group, echoed this sentiment, emphasizing the excitement surrounding the collaboration and the opportunity to showcase brand-new gaming offerings in a bespoke setting.
Pragmatic Play’s Diverse Portfolio: A Comprehensive Gaming Experience
Beyond the realm of live casino gaming, Pragmatic Play’s portfolio encompasses a diverse range of products, including up to eight new slot titles each month, alongside live casino and bingo games. Through a unified API, players gain access to an extensive selection of high-quality gaming content, further enhancing their overall experience on gaming platforms.
Redefining the Future of Online Gaming
The collaboration between Pragmatic Play and Betsson Group represents a paradigm shift in the online gambling landscape, where customization, innovation, and player-centric experiences take center stage. As the industry continues to evolve, partnerships of this nature pave the way for a new era of immersive gaming, where players are not only entertained but fully immersed in bespoke gaming environments tailored to their preferences and desires.