In a significant move reflecting its rapid growth and strategic vision, Already Media has inaugurated its new headquarters in Warsaw, Poland. Officially opened on July 1, 2024, this new facility will accommodate over 20 members of the company’s global workforce of 250 employees.
Strategic Rationale Behind Warsaw
The decision to establish a headquarters in Warsaw is a pivotal part of Already Media’s strategy to enhance its primarily remote work model. By setting up in Warsaw, a city renowned for its dynamic tech and start-up ecosystem, Already Media aims to tap into the rich local talent pool and leverage the city’s vibrant business environment.
Warsaw’s tech scene offers a fertile ground for innovation and growth, which Already Media intends to capitalize on. The headquarters will serve as the central hub for key executive roles, including the CEO, COO, CLO, and CFO, alongside senior SEO department heads. This strategic positioning is expected to streamline operations and foster closer collaboration among top executives.
Enhancing Local Talent Integration
Alina Famenok, CEO of Already Media, expressed her enthusiasm about the new office, stating, “It’s a proud moment to open our new headquarters in Warsaw. We’re excited to tap into the city’s thriving tech and start-up scene, as well as adding to our team from the huge amount of local talent here. Already Media has expanded rapidly over the last couple of years and this HQ positions us well to continue what has been a remarkable journey so far.”
The establishment of the Warsaw headquarters is anticipated to create numerous job opportunities in the region. By hiring local talent, Already Media aims to integrate fresh perspectives and skills into its global team, thereby enriching its operational capabilities and fostering growth.
Aligning with Industry Trends
Already Media’s expansion into Warsaw aligns with broader trends observed in the iGaming industry. For instance, GR8 Tech, a key player in the iGaming sector, also opened a new hub in Warsaw on June 6, 2024. This new hub supports GR8 Tech’s remote-first model and provides workspace for over 80 specialists in Poland.
This trend underscores a growing recognition of Warsaw as a strategic location for companies seeking to blend remote work flexibility with robust local presence. The influx of companies into Warsaw reflects the city’s rising status as a tech and start-up hub in Europe.
Operational Enhancements and Employee Benefits
Already Media’s new headquarters is not just a symbol of expansion but also a testament to its commitment to employee well-being. The company offers a range of benefits designed to promote professional growth, health, and work-life balance for all employees, regardless of their location.
In recent months, Already Media has also been active in expanding its portfolio. Notably, in March 2024, the company acquired PokerListings, a significant player in the affiliate marketing space. Following this acquisition, PokerListings has ramped up its video content output and expanded into new markets, demonstrating Already Media’s proactive approach to growth and innovation.
The opening of the Warsaw headquarters marks a new chapter in Already Media’s journey. With a strategic focus on harnessing local talent and leveraging the city’s tech advantages, the company is well-positioned to continue its upward trajectory. As Already Media integrates its new headquarters into its global operations, it aims to enhance its competitive edge and sustain its rapid growth in the evolving iGaming landscape.