DigiPlus Interactive Corp, previously known as Leisure & Resorts World Corp, is taking significant steps to broaden its footprint by entering Brazil’s emerging iGaming market. This strategic move follows Brazil’s recent legalization of gaming and betting activities. The company has initiated the process through its wholly-owned subsidiary, DigiPlus Brazil Interactive Ltda, applying for a crucial federal license that will enable it to operate across various gaming sectors.
DigiPlus Interactive Corp: Company Overview
DigiPlus Interactive Corp has established itself as a key player in the Philippine gaming industry. The company’s operations are centered around providing backend support for both online and land-based gaming operators, a role that ensures the smooth functioning of gaming platforms. Additionally, DigiPlus is involved in leasing slot machines and operating slot arcades in collaboration with the Philippine Amusement and Gaming Corporation (PAGCOR). These core activities have positioned DigiPlus as a significant entity within its domestic market.
Expanding Horizons: Entering the Brazilian iGaming Market
The recent legislative changes in Brazil, which have legalized various forms of gaming and betting, present a promising opportunity for international gaming firms. DigiPlus, recognizing the potential for growth in this new environment, has decided to explore these opportunities. The company’s strategy involves applying for the Licença Para Loterias De Apostas De Quota Fixa, a federal license crucial for entering Brazil’s iGaming sector.
Assessing Brazil’s Market Potential
Brazil stands out as a lucrative market for DigiPlus due to several compelling factors. The country’s vast population of over 200 million people provides a significant customer base for gaming and betting activities. Coupled with a high internet penetration rate of 87%, this demographic is well-positioned to engage with online gaming platforms. Brazil’s rapidly growing gaming market, driven by recent regulatory changes, offers a favorable environment for new entrants like DigiPlus.
Strategic Vision and Future Directions
DigiPlus’s foray into Brazil is part of a broader strategy to diversify its portfolio and capitalize on new growth opportunities. While Brazil represents a significant new market, the company remains committed to its core operations in the Philippines. By expanding into Brazil, DigiPlus aims to strengthen its global presence and explore new revenue streams, enhancing its position in the international gaming industry.
DigiPlus Interactive Corp’s expansion into Brazil’s iGaming market highlights its strategic vision for growth and diversification. The application for the Licença Para Loterias De Apostas De Quota Fixa marks a pivotal step in this journey. Brazil’s large, connected population and the expanding gaming sector offer substantial opportunities for the company. The results of the license application will be crucial in shaping DigiPlus’s future trajectory and its success in tapping into the Brazilian market.