The Cosmopolitan Joins MGM Rewards Program
The Cosmopolitan of Las Vegas has officially been integrated into the MGM Rewards program, marking a significant development in the loyalty landscape for both existing and new members. This integration represents a major milestone for The Cosmopolitan, allowing it to offer its premier amenities to a broader audience through MGM’s extensive network.
Enhancing Member Benefits
With this integration, members of MGM Rewards will now enjoy the luxurious offerings of The Cosmopolitan. This includes access to the resort’s upscale accommodations, diverse dining options, and high-quality entertainment. For MGM Rewards members holding select Tier Status, additional benefits are available. These include priority access lines, waived resort fees, air travel credits, dining credits, and exclusive cruise offers, further enhancing their experience at The Cosmopolitan and across other MGM Resorts properties.
Sean Lanni, President and COO of The Cosmopolitan, commented on this integration as a pivotal moment for the resort. By joining the MGM Rewards program, The Cosmopolitan is positioned to attract a wider audience and provide its loyal guests with access to MGM’s iconic destinations across Las Vegas. This move is expected to enrich the overall experience for visitors by integrating The Cosmopolitan’s unique offerings with MGM’s broader network.
Anil Mansukhani, VP of Loyalty for MGM Resorts, highlighted that the addition of The Cosmopolitan to the MGM Rewards program is a strategic step in enhancing the loyalty experience. This integration aims to provide members with more memorable and exclusive experiences, reflecting MGM Resorts’ commitment to delivering a seamless and rewarding loyalty program.
Nevada’s Gaming Revenue Sets a New Record
In a remarkable achievement, the Nevada Gaming Control Board (NGCB) reported a record-breaking $1.32 billion in gaming revenue for the state in May 2024. This figure represents a 2.45% increase from the previous year, setting a new high for May’s gaming revenue.
Las Vegas Strip’s Dominance
The Las Vegas Strip continues to be a central driver of Nevada’s gaming revenue, generating $742.4 million in May. This reflects a 3.7% year-on-year increase, underscoring the Strip’s enduring appeal and its role as a major revenue generator within the state. The Strip’s vibrant casino scene, high-end resorts, and entertainment options contribute significantly to its revenue growth.
Broader Clark County Performance
Clark County, which includes the Las Vegas Strip as well as downtown Las Vegas, North Las Vegas, the Boulder Strip, and surrounding areas, reported a total gaming revenue of $1.5 billion in May. This represents a 3% increase compared to the previous year. The growth across Clark County highlights the overall health of the gaming sector in the region and its appeal to both domestic and international visitors.
Washoe County’s Contribution
In contrast, Washoe County, which encompasses casinos in Reno, Sparks, and North Lake Tahoe, saw a total revenue of $90.4 million. While this figure is smaller compared to Clark County, it reflects a stable performance in the region’s gaming industry. The data from Washoe County provides insight into the diverse dynamics of Nevada’s gaming landscape beyond the Las Vegas Strip.
The integration of The Cosmopolitan into the MGM Rewards program represents a significant enhancement to the loyalty experience, offering new and existing members a range of benefits and access to premier resort amenities. Meanwhile, the record-breaking gaming revenue in Nevada for May underscores the state’s robust and growing gaming industry, driven by strong performance on the Las Vegas Strip and overall growth in Clark County. These developments highlight the dynamic nature of the gaming and hospitality sectors in Nevada, showcasing their continued strength and appeal.