Yggdrasil, the renowned slots provider, has recently formed a strategic partnership with BoyleSports, a well-established gaming company with a strong presence in the UK and Ireland. This collaboration will enable Yggdrasil to offer its extensive portfolio of slots, including popular titles like the Vikings series and Valley of the Gods, to customers in these regions. Furthermore, BoyleSports will also gain access to Yggdrasil’s innovative Game Engagement Mechanics (GEMs), such as Raptor DoubleMax and Dragon Blox GigaBlox. The agreement reflects Yggdrasil’s commitment to expanding its influence in mature European markets and solidifying its position as a leading provider in the industry.
Yggdrasil’s Partnership with BoyleSports:
Yggdrasil has partnered with BoyleSports, a renowned gaming brand known for its retail and online operations, in a move that aims to enhance its market presence in the UK and Ireland. The agreement will enable BoyleSports to offer its customers Yggdrasil’s impressive portfolio of slot games, renowned for their cutting-edge design and engaging gameplay.
Expanding Market Reach:
By joining forces with BoyleSports, Yggdrasil gains access to a broader customer base in the UK and Ireland. With over 40 years of industry experience, BoyleSports has established itself as a reputable brand, making it an ideal partner for Yggdrasil’s growth strategy. This partnership aligns with Yggdrasil’s objective of expanding its geographical reach and strengthening its position as a leading slots provider in the industry.
Yggdrasil’s Innovative Slot Portfolio:
Yggdrasil is celebrating its 10th anniversary in 2023 and remains committed to delivering a diverse and high-quality portfolio of slot games. Players can anticipate an exciting range of titles, including the popular Vikings series and Valley of the Gods. Additionally, Yggdrasil’s Game Engagement Mechanics (GEMs) will provide players with unique features and gameplay experiences. Notable GEMs titles include Raptor DoubleMax and Dragon Blox GigaBlox, which are set to captivate and entertain players across the UK and Ireland.
Positive Outlook and Future Collaboration:
BoyleSports Gaming Director Steve Payne expressed his enthusiasm for the partnership, emphasizing Yggdrasil’s reputation for creating innovative and beloved slots. He affirmed that BoyleSports’ customers would greatly appreciate the addition of Yggdrasil’s exceptional portfolio, while also expressing a desire for continued collaboration in the future. The partnership with BoyleSports represents another significant step forward for Yggdrasil in aligning with well-established and forward-thinking brands.
Yggdrasil’s partnership with BoyleSports signifies a major milestone in the company’s expansion strategy. By providing its portfolio of cutting-edge slots and innovative Game Engagement Mechanics to BoyleSports’ extensive customer base in the UK and Ireland, Yggdrasil aims to solidify its position as a leading slots provider. As Yggdrasil celebrates its 10th anniversary, the company remains committed to further growth, focusing on expanding its portfolio and geographical reach. With the partnership with BoyleSports, Yggdrasil continues to establish itself as a pioneering force within the industry.