BetGames, a leading fixed-odds betting supplier, has obtained licenses from the UK Gambling Commission (GC) that enable the company to offer real and virtual events betting in the country. This approval allows BetGames to expand its portfolio of games to licensed UK operators, introducing a unique hybrid sports project called Twain Sport as its first offering. With games lasting just 60 seconds and available 24/7, Twain Sport provides high-frequency live sports action, creating a competitive environment for betting enthusiasts. BetGames aims to capitalize on the UK betting market’s low-stakes environment by offering a high volume of games to attract sports betting and casino fans.
Expanding into the UK Market:
BetGames has received a series of licenses from the UK Gambling Commission, granting the company permission to introduce real and virtual events betting. This marks a significant milestone for BetGames as it enters the UK market and expands its presence beyond its previous licenses for gambling software and casino hosting. The company’s unique offering of hybrid sports games, such as Twain Sport, is expected to resonate with UK players and provide a distinct cross-selling opportunity for sports betting and casino operators.
Introducing Twain Sport:
Twain Sport, BetGames’ flagship product for the UK market, is a Lithuanian hybrid sports project that offers a new twist on traditional games like basketball and football. In Twain Sport, the games are played between two athletes on separate courts, competing to outscore each other. The fast-paced nature of the games, lasting only 60 seconds, coupled with their availability 24/7, allows for a high turnover of matches. With the potential for up to 1,440 matches per day or 43,200 matches per month, Twain Sport offers a dynamic and engaging betting experience for players.
T-Kick and T-Basket Variants:
Twain Sport also features T-Kick and T-Basket variants, which offer eight-player tournaments held in a custom-built arena. These tournaments span one hour and provide a total of 14 competitions per day for both sports. The introduction of these variants aims to create a competitive and immersive environment for bettors, offering a wide range of high-frequency live sports events to wager on.
Appealing to the UK Betting Market:
BetGames believes that the high number of games offered by Twain Sport will resonate with the UK betting market, which has a preference for low-stakes wagers. By providing a diverse and high-frequency betting experience, BetGames aims to capture the attention of sports betting and casino enthusiasts alike. Andreas Koeberl, CEO of BetGames, highlights the company’s commitment to offering unique iGaming products and expresses excitement about bringing Twain Sport to the UK market.
BetGames’ acquisition of licenses from the UK Gambling Commission represents a significant opportunity for the company to introduce real and virtual events betting in the UK. The launch of Twain Sport, a distinctive hybrid sports project, marks BetGames’ entry into the UK market, offering fast-paced games that can be played 24/7. With the potential for high turnover and a competitive betting environment, BetGames aims to attract sports betting and casino fans in the UK. By leveraging its unique portfolio and understanding of the low-stakes preferences of the UK betting market, BetGames seeks to establish a strong presence and offer an engaging gaming experience for UK players.