RubyPlay, a prominent B2B iGaming content developer, has entered into a strategic partnership with LeoVegas, a renowned casino brand. Under this agreement, RubyPlay will supply LeoVegas, including its Royal Panda brand, with its impressive portfolio of gaming titles. The integration of these games will be facilitated through Relax Gaming’s content aggregation platform, allowing LeoVegas to offer a diverse range of RubyPlay’s innovative games to its customers worldwide.
Expanding Reach in Regulated Markets:
The collaboration with LeoVegas signifies a significant milestone for RubyPlay, as it enables the company to extend its player base and showcase its expertise in developing captivating games. Trevor Ginsberg, the CEO of RubyPlay, expressed great enthusiasm about partnering with LeoVegas, emphasizing the casino brand’s strong presence in regulated markets across the globe. The deal is a testament to the exceptional quality of RubyPlay’s games, which are crafted by an experienced team with a deep understanding of player preferences.
Diverse Game Portfolio:
RubyPlay’s extensive portfolio encompasses over 80 titles, offering a wide array of slot games that incorporate both traditional and social casino mechanics. This diverse collection ensures that players can enjoy a variety of gaming experiences tailored to their preferences. Notable titles, such as Royal Griffin, Diamond Explosion 7s, and Shake Shake Money Tree, will be made available to LeoVegas customers in multiple markets, including the UK and various European countries.
Integration with Relax Gaming’s Platform:
The integration of RubyPlay’s games into LeoVegas’ offering will be facilitated by Relax Gaming’s content aggregation platform. This streamlined integration process ensures that the games can be seamlessly integrated into LeoVegas’ existing infrastructure, enabling swift and efficient access for players. Relax Gaming’s platform is widely recognized in the industry for its reliability and ease of use, making it an ideal choice for RubyPlay and LeoVegas to collaborate effectively.
Expanding LeoVegas’ Market Presence:
LeoVegas, known for its commitment to providing a superior gaming experience, will leverage its partnership with RubyPlay to strengthen its market presence in various global regions. The inclusion of RubyPlay’s captivating games will enrich LeoVegas’ game library, offering players an even more diverse range of options to choose from. By expanding its offering, LeoVegas aims to attract and engage players across different markets, ensuring its continued growth and success.
Value-Add Tools and German Market Expansion:
In addition to its impressive range of slot games, RubyPlay offers a suite of value-add tools that gaming operators can implement. These tools provide additional functionalities and enhance the overall gaming experience for players. Moreover, this partnership comes shortly after LeoVegas obtained a gaming license from the German Federal States’ Joint Gambling Authority, enabling the operator to offer its extensive range of slot games in all 16 German states. This expansion into the German market further strengthens LeoVegas’ position as a key player in the European iGaming industry.
The partnership between RubyPlay and LeoVegas marks an exciting development in the iGaming industry. The integration of RubyPlay’s innovative and engaging games through Relax Gaming’s platform will empower LeoVegas to offer a broader selection of captivating gaming experiences to its customers worldwide. With RubyPlay’s expansive portfolio and LeoVegas’ commitment to excellence, players can anticipate an enhanced gaming experience characterized by quality, diversity, and intuitive gameplay. This collaboration not only benefits the two companies involved but also contributes to the growth and evolution of the iGaming industry as a whole.