Fubo Gaming, a subsidiary of Fubo TV, has successfully launched its sportsbook in New Jersey after completing the soft play phase of the regulatory process established by the New Jersey Division of Gaming Enforcement. This timely launch coincides with the start of the NFL season, positioning Fubo Gaming to attract sports enthusiasts and offer an immersive sports wagering and viewing experience. With an integrated platform combining live video streaming and a sportsbook, Fubo Gaming aims to provide consumers with a comprehensive gaming experience.
Entering the New Jersey Market:
Fubo Gaming President Scott Butera expressed the significance of the New Jersey launch as an essential step in the development of their integrated platform. The company has made improvements to the user experience and enhanced product capabilities to deliver an engaging and tailored wagering experience. With New Jersey being one of the largest and most established sports betting markets in the US, Fubo Gaming can analyze user behavior and develop features that drive streaming customers towards sports wagering. The passionate sports fanbase in New Jersey provides an ideal audience for Fubo Gaming to showcase their unique offerings and captivate users during the football season.
Commitment to Interactive Wagering:
David Gandler, Co-founder and CEO of FuboTV, emphasized the company’s commitment to interactive wagering and their intention to explore partnership opportunities for Fubo Sportsbook. The launch of Fubo Sportsbook in New Jersey marks an important milestone for the company, as it expands its reach to three states within just 10 months of launching its first sportsbook. The integration of live video streaming and a sportsbook is believed to offer the best gaming experience for consumers, combining real-time sports action with convenient wagering options.
Partnership with New York Jets:
Fubo Gaming’s partnership with the New York Jets is fully activated with the launch of Fubo Sportsbook in New Jersey. Jets fans will now have access to the Fubo sports betting experience through the app and the Fubo Sportsbook Lounge. The collaboration aims to provide an immersive and responsible gambling experience for fans while they enjoy the 2022 Jets season. Fubo Gaming’s commitment to providing a top-notch experiential setting aligns with the NFL’s focus on enhancing the overall fan experience.
Supporting Responsible Gaming:
In line with their dedication to responsible gaming practices, Fubo Gaming has announced its support for the American Gaming Association’s Responsible Gaming Education Month (RGEM) in September. The initiative focuses on educating consumers about responsible sports betting, raising awareness of problem gambling, promoting gaming literacy, and enhancing employee training. Fubo Gaming is incorporating responsible gaming messages inspired by the AGA’s “Have A Game Plan. Bet Responsibly” campaign across its social media channels and marketing assets. The company has also launched an internal campaign to ensure responsible gambling practices are upheld.
Expansion with SportsGrid on FuboTV:
SportsGrid, a 24-hour sports wagering platform, has recently launched on the streaming platform FuboTV in the US and Canada. This collaboration enhances FuboTV’s sports content offering by providing 18 hours of programming hosted by sports and betting experts. SportsGrid delivers real-time sports news, data, analytics, and statistics, covering a wide range of sports. The inclusion of SportsGrid further solidifies FuboTV’s position as a comprehensive destination for sports enthusiasts, combining live streaming with in-depth sports analysis and wagering opportunities.
Fubo Gaming’s successful launch of its sportsbook in New Jersey signifies a significant milestone for the company as it expands its market presence in the competitive sports betting industry. By leveraging its integrated platform and partnerships with renowned organizations like the New York Jets, Fubo Gaming aims to deliver an engaging and immersive sports wagering experience to its customers. The company’s commitment to responsible gaming practices and its collaboration with SportsGrid further enhance its offering, positioning Fubo Gaming as a leading player in the evolving landscape of online sports betting.