Genius Sports, the leading data, technology, and broadcast partner in the sports, betting, and media ecosystem, has announced a comprehensive partnership with MaximBet, a licensed sports betting and iGaming operator. MaximBet, launched in collaboration with the renowned international media company, Maxim, is set to revolutionize the North American sports betting landscape. Through this new alliance, Genius Sports will provide MaximBet with its official data-driven solutions, including PreMatch, LiveData, and LiveTrading, to offer real-time feeds and pinpoint pricing across thousands of sporting events annually. Moreover, MaximBet will gain access to Genius Sports’ top-tier content for major competitions like NASCAR, NCAA, EPL, FIBA, and the NFL. With the integration of Genius Sports’ digital marketing solutions, MaximBet will also be empowered to run highly targeted and data-driven campaigns to attract, engage, and retain its customer base.
Unmatched Content and Real-Time Data for MaximBet Customers:
Genius Sports’ official data-driven solutions will elevate the betting experience for MaximBet customers by delivering real-time feeds and pinpoint pricing for thousands of sporting events. MaximBet will gain access to the highest quality content for some of the most significant competitions in world sports, including the NFL, NCAA, and premier leagues like EPL. As the official data partner to the Mid-American Conference, Genius Sports will provide MaximBet with exclusive access to the first and only official data feed for betting on NCAA sports. The incorporation of proprietary Next Gen Stats (NGS) and official sports betting data feed from the NFL will further enhance the sports betting offerings for MaximBet customers.
Unparalleled Lifestyle Sportsbook Experience:
MaximBet prides itself as the only true lifestyle sportsbook, offering its players extraordinary, money-can’t-buy experiences, such as exclusive access to MAXIM parties and courtside seats. By partnering with Genius Sports, MaximBet is committed to providing a comprehensive and unmatched offering to its customers, differentiating itself in the competitive sports betting market.
Targeted Marketing for Customer Engagement:
Genius Sports’ digital marketing solutions will play a crucial role in MaximBet’s growth across the U.S. The innovative marketing tools will enable MaximBet to run highly targeted campaigns based on data insights, attracting new customers and ensuring personalized engagement. This strategic approach aligns with MaximBet’s vision to provide its customers with a tailored and exceptional betting experience.
The Exciting Future for MaximBet:
Daniel Graetzer, CEO & founder of MaximBet, expressed excitement about the partnership, emphasizing Genius Sports as the ideal partner to support MaximBet’s growth in North America. With the combined strength of Genius Sports’ data-driven solutions and MaximBet’s exclusive lifestyle sportsbook experience, customers can expect an unparalleled betting journey.
Empowering Growth and Engagement:
Sean Conroy, Executive Vice President of North America at Genius Sports, emphasized the company’s central role in fueling MaximBet’s expansion across the U.S. By engaging and expanding MaximBet’s passionate customer base, Genius Sports aims to empower MaximBet’s vision to be a trailblazer in the sports betting industry.
The collaboration between MaximBet and Genius Sports marks an exciting milestone in the sports betting arena, promising a revolutionary betting experience for customers. By leveraging Genius Sports’ official data-driven solutions and digital marketing tools, MaximBet is well-positioned to offer its customers the best-in-class betting opportunities. With unparalleled access to major sporting events and personalized experiences, MaximBet’s partnership with Genius Sports will undoubtedly elevate the betting landscape in North America and attract a dedicated and enthusiastic customer base.