In an exclusive interview with Focus Gaming News, David Orrick, Director of Industry Relations at Merkur Gaming, shares insights into the upcoming Global Gaming Expo (G2E) 2022 in Las Vegas. He highlights the remarkable resurgence of the land-based casino industry, discusses Merkur’s role in assisting casinos during the recovery, and unveils their latest offerings for the newly regulated German online gambling market.
The Strong Recovery of Land-Based Casinos:
During the pandemic’s darkest days, some speculated that the land-based casino industry would face irreversible decline. However, the appetite for land-based gaming entertainment remained strong, even during lockdowns. As restrictions eased, players returned to casinos in even greater numbers, particularly in Las Vegas. The city’s global reputation as the gaming industry’s “shining star” played a significant role in driving this robust recovery.
Merkur Gaming’s Contribution to the Casino Rebound:
As a leading casino gaming provider, Merkur Gaming played a pivotal role in assisting casinos during the recovery phase. Their focus on developing and introducing top-tier games, including superb linked progressive jackpots, has been instrumental in attracting players worldwide. The company’s dedication to continuous innovation and new product development ensured thrilling and exciting gaming attractions, enriching the casino experience for all players.
Customer Preferences in Land-Based Casinos Today:
In today’s casino landscape, players seek “More Gaming Entertainment” in three simple words. This demand encompasses not only gameplay but also the entire casino experience, including dining, accommodation, shows, and security. Suppliers and operators must rise to meet these heightened expectations, providing a complete and immersive gaming environment, whether on the iconic Vegas Strip or in local neighborhood venues.
What to Expect at G2E 2022:
After a long hiatus, G2E 2022 promises to be an extraordinary event, bringing together industry professionals eager to reconnect in person. Merkur Gaming looks forward to showcasing its latest products and meeting customers, business partners, and industry enthusiasts. The company’s exhibit will prominently feature its successful linked progressive jackpots, including Link Zone and Solar Link, alongside new attractions like Red Pocket Jackpot, China Charms, and The Legend of Fu Lu Chen.
Merkur Gaming’s Venture into Germany’s Online Gambling Market:
Beyond the land-based arena, Merkur Gaming has made significant strides in the online gambling market, particularly in Germany. The company has secured licenses for online slots, reflecting its commitment to cater to the newly regulated German market. Visitors to G2E can learn more about this venture as they engage with Merkur’s sister companies, such as GeWeTe (Cash Handling experts) and edict egaming (group’s dedicated online gaming specialists).
Merkur Gaming’s participation in G2E 2022 marks a milestone in the revitalization of the gaming industry. Their dedication to delivering top-notch gaming entertainment, both in land-based casinos and online, demonstrates their commitment to meeting evolving customer demands. As the industry thrives once more, events like G2E continue to be the lifeblood that drives innovation, fosters collaboration, and propels the gaming experience to new heights.