NeoGames, a leading provider of iLottery solutions, has announced a strategic joint venture operating agreement with Pollard Banknote, a prominent lottery partner. This collaboration aims to enhance their joint venture, NeoPollard Interactive (NPI), while also expanding their presence in the North American iLottery market. The companies have also made amendments to their existing Michigan joint venture agreement, reflecting their commitment to future growth and success.
A Decade of Successful Partnership:
The partnership between NeoGames and Pollard Banknote led to the establishment of NeoPollard Interactive almost a decade ago. This collaboration has proven to be a driving force in the North American iLottery landscape, resulting in the provision of exceptional iLottery programs. The newly announced joint venture operating agreement solidifies their commitment to maintaining their leadership position in the market.
Independent Pursuits and Cooperation:
The joint venture agreement provides both companies with the flexibility to independently or jointly explore new iLottery opportunities in North America. While NeoGames and Pollard Banknote will have the freedom to pursue separate ventures, they will continue to benefit from the shared expertise and resources of NPI. The agreement reflects the evolution of their partnership and their dedication to innovation in the dynamic iLottery sector.
Focus on Customer Success:
Moti Malul, CEO of NeoGames, expressed his enthusiasm for the long-term agreements, emphasizing their commitment to customer success and growth. The partnership aims to provide continued support to NPI’s existing customer base through operations support, account management, and professional services. This focus on customer-centric solutions is expected to contribute to the sustained success of NPI.
Market Expansion and Government Relations:
The joint venture agreement also highlights the companies’ joint efforts in expanding their market presence and navigating regulatory landscapes. Both parties intend to collaborate closely on government relations, particularly in obtaining new market authorizations. This cooperative approach underscores their commitment to responsible and compliant iLottery operations.
Recent Developments:
In recent months, NeoGames has made significant strides in the iLottery industry. The launch of content on the BetMGM Casino platform in Michigan showcases NeoGames’ commitment to expanding its offerings. Additionally, NeoPollard Interactive’s content partnership with the Georgia Lottery underscores its dedication to delivering engaging and appealing game content to a wider audience.
The strategic joint venture operating agreement between NeoGames and Pollard Banknote heralds a new chapter in their collaborative journey. As pioneers in the iLottery sector, they are poised to leverage their combined expertise to drive innovation, expand market reach, and deliver unparalleled iLottery experiences to players across North America. With a focus on customer success, compliance, and market growth, NeoPollard Interactive is set to remain a frontrunner in the evolving iLottery landscape.