Leadstar Media, a prominent affiliate marketing company, has made significant strides in the US market by acquiring sports betting and internet gaming licenses in Michigan. This move marks the company’s entry into the state with its flagship products, Sportsbooksonline.com and Unitedgamblers.com. The company’s expansion into Michigan is part of its strategic growth plan, enabling it to legally promote and market online gambling platforms within the state. With existing licenses in various other US states, Leadstar Media is poised for further success.
Leadstar Media’s US Market Expansion:
Leadstar Media’s recent acquisition of sports betting and internet gaming licenses in Michigan is a pivotal step towards strengthening its foothold in the US market. This development follows the company’s previous achievement of an affiliate license in Virginia, where it launched multiple online sports betting websites. This proactive approach underscores Leadstar’s commitment to expanding its US presence and delivering value to its partners.
Eskil Kvarnström’s Vision:
Eskil Kvarnström, the CEO of Leadstar Media, expressed great enthusiasm regarding the company’s entry into the Michigan market. The newly acquired license opens doors for Leadstar Media to provide enhanced value to its partners while adhering to regulatory standards. Kvarnström highlighted the company’s dedication to offering top-notch products, helping visitors find suitable operators. This commitment has been proven successful in other markets and is expected to be replicated in Michigan.
Multilingual Expansion and Canadian Venture:
In addition to its US expansion, Leadstar Media diversified its product portfolio by venturing into Canada’s French-speaking market. This strategic move introduces the company’s first French-language project outside of France. With platforms such as mybettingsites.com/ca and lebonparisportif.com/ca, Leadstar now caters to both French and English-speaking Canadian players, demonstrating its commitment to engaging a broader audience.
EveryMatrix’s Michigan iGaming Approval:
EveryMatrix, a prominent iGaming platform provider, achieved conditional approval from the Michigan Gaming Control Board. This endorsement grants EveryMatrix the authority to distribute iGaming content within Michigan through its casino integration platform, CasinoEngine. The approval underscores EveryMatrix’s dedication to its robust commercial advancements and its commitment to delivering innovative iGaming solutions.
Leadstar Media’s recent acquisition of licenses in Michigan, combined with its proactive strategies and successful track record in other US states, solidifies its position as a key player in the affiliate marketing landscape. The company’s expansion into Michigan reflects its commitment to delivering value to partners and offering visitors top-tier products. Moreover, EveryMatrix’s iGaming approval in Michigan underscores the industry’s growth and innovation. With both companies making significant strides, the US online gambling market continues to evolve, promising exciting opportunities for players, operators, and affiliates alike.