Rootz, a leading online casino platform provider, has received a license from the Alcohol and Gaming Commission of Ontario (AGCO) to operate its casino brands in the Canadian province of Ontario. This milestone allows players in Ontario to access Rootz’s popular casino brands, including Wildz, Wheelz, Caxino, and the streaming brand Spinz. The approval from AGCO signifies Rootz’s commitment to expanding its presence in regulated markets and delivering innovative gaming solutions to players globally.
Rootz’s Proprietary Platform and Offerings:
Rootz’s four casino brands operate on its proprietary platform, which offers a seamless and integrated gaming experience. The platform features a single account structure, enabling players to access all brands using a virtual wallet and a single account. Notably, the offering extends beyond English language content to include French language options, catering to a diverse player base in Ontario.
CEO Lasse Rantala’s Perspective:
Lasse Rantala, the CEO of Rootz, emphasized the strategic significance of increasing the company’s footprint in regulated markets. Ontario holds a special place in Rootz’s expansion plans, and the license from AGCO provides Rootz with the opportunity to become a licensed operator in the province. Rantala highlighted the dedication of Rootz’s exceptional teams in achieving the Ontario licensing milestone and stressed the company’s commitment to providing safe, secure, and fair gaming experiences for players.
Rootz’s Operational Excellence:
As an operator, Rootz prioritizes meeting strict compliance requirements in regulated markets. The license from AGCO and the operational agreement with iGO (iGaming Ontario) reinforce Rootz’s dedication to adhering to regulatory standards. The company’s goal is to provide players with the assurance that they are engaging in gaming experiences with a licensed provider, ensuring both enjoyment and integrity.
Ontario’s Growing iGaming Landscape:
Ontario’s iGaming market has witnessed substantial growth since its launch in April 2022. The province’s online gaming activities, including iCasino, mobile sports betting, and online poker, recorded significant milestones. In the third quarter of the 2022-23 fiscal year, Ontarians wagered a notable CAD$11.5 billion on various iGaming offerings, reflecting a 91% increase compared to the previous quarter. Furthermore, revenue for the same period reached CAD$457 million, marking a substantial 71% increase over Q2.
Rootz’s entry into the Ontario market underscores the company’s commitment to providing engaging and innovative gaming experiences in regulated environments. The AGCO license enables Rootz’s casino brands to captivate Ontario’s players with their diverse offerings. As Ontario’s iGaming landscape continues to flourish, the success of Rootz’s online casino brands reflects the evolving preferences of players and the promising future of the iGaming industry in Canada.