Betsson, the renowned online gaming company, has announced its sponsorship of the 26th International Handball Federation (IHF) Women’s World Championship 2023. This prestigious event is set to take place from November 29 to December 17, 2023, and will be hosted across three Scandinavian countries: Sweden, Norway, and Denmark. While matches will be held in all three nations, the grand finale is scheduled to occur in Herning, Denmark. This collaborative sponsorship with Betsson marks a significant moment in the world of handball.
Historic Hosting and Collaboration:
Sweden is set to host the Women’s Handball World Championship for the first time, adding to the historical significance of the event. Denmark previously hosted the championship in 2015 and now shares the hosting responsibilities with Sweden and Norway. This partnership not only elevates the championship’s profile but also signifies Betsson’s debut sponsorship in the world of handball. The competition will feature a total of 32 national teams vying for the coveted gold medal.
Betsson’s Involvement and Benefits:
Betsson’s sponsorship encompasses a range of promotional activities and benefits. The company’s branding will be prominently displayed on screens within the arena, ensuring widespread visibility. Additionally, Betsson will host ticket raffles for fans and offer a comprehensive selection of odds for all tournament matches. This multi-faceted involvement is aimed at enhancing the overall experience for handball enthusiasts and fans alike.
Notable Comments:
Hassan Moustafa, President of IHF, expressed his delight at welcoming Betsson as a sponsor for the 26th IHF Women’s World Championship. He highlighted the excitement surrounding the tournament and the partnership’s objectives.
Robert Müller von Vultejus, CGO at Sportfive, emphasized the significance of Betsson’s involvement in elevating the tournament. He praised Betsson’s global experience in supporting women’s sports and anticipated that this collaboration would enhance the tournament’s appeal.
Robin Olenius, PR Manager at Betsson Group, underscored the company’s commitment to promoting and supporting women’s sports. Betsson aims to amplify the global excitement surrounding the Women’s Handball World Championship through its sponsorship and global presence.
Betsson’s sponsorship of the 26th IHF Women’s Handball World Championship signifies a significant partnership that will contribute to the tournament’s success and global appeal. As the championship spans three Scandinavian nations, Betsson’s involvement will undoubtedly enhance the fan experience while promoting women’s sports on a broader scale. With a range of promotional activities and branding opportunities, this collaboration is set to create a lasting impact on the world of handball.