Online sports betting and casino operator, QuinnBet, has inked a significant partnership deal with Northampton Town FC, marking its official status as the club’s advertising partner. This collaboration brings exciting branding opportunities for QuinnBet at Northampton Town’s Sixfields Stadium, reinforcing its presence both in the stadium and on televised broadcasts.
Prominent Branding at Sixfields Stadium:
Under the agreement, QuinnBet’s branding will adorn several prominent locations within the Sixfields Stadium. This includes prominent placements in the TV arc, the roof, and the stadium’s corners, ensuring high visibility for the betting and casino operator.
Northampton Town FC’s Perspective:
Caroline Lucy, Commercial Director of Northampton Town FC, expressed the club’s delight in welcoming QuinnBet as an official partner. She highlighted the strategic placement of QuinnBet’s branding, offering significant exposure to the club’s supporters attending matches and those following the games on TV and online worldwide. Lucy expressed hope for a successful three-year partnership with QuinnBet.
Recent Sporting Success for Northampton Town FC:
Northampton Town FC celebrated a remarkable last-minute victory against Tranmere Rovers, securing promotion to League One on the final day of the previous football season. As they prepare to compete in League One, they will face formidable opponents like Derby County, Bolton Wanderers, and Wigan Athletic.
QuinnBet’s Perspective:
Niall McPartland, Head of Commercial & Sponsorship at QuinnBet, shared the operator’s excitement about initiating this three-year advertising partnership with Northampton Town FC. He praised the collaboration with the club’s commercial team and acknowledged the club’s rich history in the English Football League, including their memorable Division 3 Play-offs victory against Swansea at Wembley in 1997. Football holds significant popularity among QuinnBet’s customers, making the sponsorship of the game and clubs like Northampton Town FC a source of pride for the operator.
The League One Ambition:
At the time of this partnership, Northampton Town FC occupies the 15th spot in the League table. As they aim to climb the ranks, the top spots in the League offer the coveted opportunity for promotion to the EFL Championship.
Support and Well Wishes:
McPartland extended warm wishes to everyone at Northampton Town FC for the upcoming season and beyond, expressing hopes for success both on and off the field.
Continued Sports Partnerships:
This partnership with Northampton Town FC follows QuinnBet’s extension of its multi-year partnership with Hibernian FC, reflecting the operator’s commitment to its positive relationships with sports clubs.
QuinnBet’s collaboration with Northampton Town FC as the official advertising partner highlights the operator’s commitment to supporting sports and enhancing its brand visibility. This partnership promises exciting opportunities for engagement and interaction with football enthusiasts, both within the stadium and through broadcast coverage, as Northampton Town FC embarks on its journey in League One.