SoftSwiss, a prominent iGaming supplier, has taken a proactive approach to corporate social responsibility by participating in the international environmental campaign ‘Cleaning up the World.’ The campaign, which brought together 130 teams, was hosted in Poznań, Poland, with the aim of revitalizing the local environment, promoting sustainability, and creating a cleaner, eco-friendly landscape.
Embracing Positive Change:
Katsiaryna Shved, Event Manager of Employer Brand at SoftSwiss, expressed the company’s dedication to driving positive change. She highlighted the significant impact that each individual’s contribution can have in fostering a cleaner and more sustainable environment. SoftSwiss views its involvement in such initiatives as a means of effecting tangible improvements that benefit the community and the planet.
Beyond Environmental Initiatives:
SoftSwiss’s commitment to corporate social responsibility extends beyond environmental efforts. In recent months, the company donated $25,000 to acquire container houses for individuals affected by a disaster in Turkey. Valentina Bagniya, Chief Marketing Officer at SoftSwiss, emphasized the importance of having a well-defined mission and a strong values system as essential components of sustainable corporate development.
We Care as a Core Value:
Bagniya highlighted the core value of “We care” at SoftSwiss, underscoring the company’s dedication to personal and social responsibility. SoftSwiss actively engages in philanthropic initiatives, charitable contributions, and participation in eco-friendly activities to uphold its values and contribute to the betterment of society.
Significant Charitable Contributions:
In 2022, SoftSwiss allocated over €1.7 million ($1.7 million) to various charitable causes, including supporting disaster victims, addressing conflicts, and assisting individuals facing serious illnesses, among other initiatives. Bagniya emphasized that shared values and a strong sense of personal and social responsibility among SoftSwiss employees significantly enhance the company’s overall impact.
Strategic Partnerships in iGaming:
SoftSwiss continues to expand its presence in the iGaming industry through strategic partnerships. Recently, the company joined forces with BetGames in a strategic iGaming partnership aimed at further solidifying their positions in the rapidly evolving iGaming sector.
SoftSwiss’s participation in the ‘Cleaning up the World’ campaign and its ongoing commitment to corporate social responsibility reflect the company’s dedication to making a positive impact on the environment and society. By actively engaging in environmental initiatives, philanthropy, and partnerships, SoftSwiss aligns its values with actions that benefit both the global community and the iGaming industry.