Pragmatic Play has signed a new multi-product agreement with Black Label. The deal extends the supplier’s reach across regulated Latin American markets.
Pragmatic Play’s slots, live casino and virtual sports content will be added to the Black Label platform. Operators using Black Label will gain access to the supplier’s portfolio through the platform’s regional distribution network.
Black Label adds Pragmatic Play content
The integration includes Pragmatic Play slot titles such as Gates of Olympus and Sugar Rush. It also covers crash-style titles including High Flyer and Spaceman. The deal gives Black Label’s operator partners access to more content from Pragmatic Play. It also adds live casino and virtual sports products alongside the slot portfolio.
No financial terms were disclosed. The companies also did not name specific operators or countries covered by the rollout.
Platform deal supports LatAm rollout
Black Label is an online gaming platform provider focused on operators launching or expanding casino brands in Latin America. The platform is available in Spanish and shaped for local market needs.
The agreement gives Pragmatic Play another route to regulated operators in the region. It also reduces reliance on single-operator deals. For Black Label, the deal adds a supplier with a wide casino and virtual sports catalogue. The deal will help Pragmatic Play increase its reach across Latin America. Adding Pragmatic Play’s portfolio also strengthens Black Label’s offer to partners.
Pragmatic Play adds more regional partners
Pragmatic Play has continued to grow in Latin America through supplier and platform deals. The company has also focused more on local delivery as regulated markets in the region expand.
The supplier currently develops up to eight new slot titles each month. Its wider portfolio also includes live casino, bingo and virtual sports, available through a single API.
The Black Label deal adds another platform-level route for Pragmatic Play in Latin America. The rollout now moves through Black Label’s operator network across the region.
