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MGM targets Thai business and leisure travel through deeper EM District partnership

Diagonal split image of Thai flag at Grand Palace and casino legislation file

MGM is expanding its Thailand market by partnering with Bangkok retail group EM District, using the link to bring Thai business leaders to Macau and promote the city in some of Bangkok’s busiest shopping centers. The latest phase included a visit by a Thai business delegation to MGM’s Macau properties from March 5 to 8.

The main goal is for Macau to be marketed to Thai travelers, through companies and event planners positioned in shopping districts. Macau has been trying to draw more visitors from outside mainland China, and MGM is using its Thailand ties to help with that effort. Thai hotel guests at MGM’s properties rose 26% in 2025, while Macau received 185,963 visitors from Thailand last year, up 38.1% from 2024.

Thai business visitors are part of the plan

The Macau visit brought together more than 50 Thai business leaders from food and beverage, finance, real estate, luxury retail, technology and aviation education. MGM used the trip to show them its hotels, entertainment venues and meetings and events facilities. The group also got a look at the cross-border exhibition model Macau and Hengqin are building together.

That gives MGM direct contact with the kind of visitors it wants more of: business groups, destination events and leisure travelers with money to spend on hotels, dining and entertainment. The trip also included visits to MGM’s own properties, including the Poly MGM Museum and the Macau 2049 show, alongside a wider tour of Macau.

MGM is taking its Macau pitch into Bangkok malls

The next part of the campaign moves into Thailand itself. MGM said Macau tourism information booths will open in several high-profile shopping centres across Thailand through EM District. EM District’s best-known properties are Emporium, EmQuartier and Emsphere, all in Bangkok’s Phrom Phong area.

That gives MGM a passive marketing move in places that are already built around shopping, dining and live entertainment. Instead of relying only on travel agents or trade events, MGM is putting Macau in front of Thai shoppers where they already spend their time and money.

Thailand is becoming a more useful market for Macau

The numbers help explain why MGM is spending more time on the Thai market. Macau’s total international visitor count rose 13.7% in 2025, and Thailand was one of its fastest-growing Southeast Asian markets.

For MGM, It is a market that is already sending more guests to Macau, and this partnership gives the company another way to turn that interest into longer hotel stays, business events and repeated visits.

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