Evoke has extended the deadline for Bally’s Intralot to make a firm takeover offer or walk away from talks. The new deadline is 5 p.m. BST on June 8.
The William Hill and 888 owner agreed to the extension after Bally’s Intralot requested more time. Discussions remain constructive, but there is still no certainty that a formal offer will be made.
Offer talks centre on 50p a share
Bally’s Intralot is considering a possible offer of 50p per Evoke share. That would value the London-listed gambling group at about £225 million.
The proposal is expected to involve an all-share combination, with a partial cash alternative for Evoke shareholders. This would let Bally’s Intralot combine with a larger UK-facing betting and gaming business while using less cash.
Evoke first confirmed the approach in April after media reports about possible talks. Under UK takeover rules, Bally’s Intralot had been required to announce a firm intention to bid or withdraw by May 18 before the new extension was granted.
Evoke remains under financial pressure
Evoke has been reviewing strategic options after a difficult period for the business. The group has faced high debt, weak share performance and rising UK gambling tax costs.
The company owns William Hill’s non-U.S. business and the 888 brand. Its William Hill retail estate has also come under pressure, with shop closures planned as the group looks to reduce costs.
A takeover would give Evoke a possible route out of a long reset. For Bally’s Intralot, the deal would add a major UK and international online gambling operator after its own recent restructuring.
Bally’s Intralot keeps building scale
Bally’s Intralot was formed after Intralot completed the acquisition of Bally’s International Interactive business in 2025. The deal created a larger lottery, gaming technology and online gambling group listed in Athens.
A deal for Evoke would add well-known betting and casino brands to that platform. It would also increase exposure to the UK at a time when operators are preparing for higher tax costs and tighter regulation. The next deadline is now June 8.
